BIZOL is the First German Motor Oil Manufacturer to Receive the Most Prestigious Global Design Award

PR57733

BERLIN, Sept. 5 / PRN=KYODO JBN/ --

    First time since 1955 in the Red Dot Award's history

    - BIZOL wins the Communication Design category award

    Today the winners of the most prestigious global design award, the Red Dot

Design Award 2014, were announced. The Communication Design Award has gone to

new and innovative packaging for BIZOL motor oils. BIZOL is the first German

motor oil manufacturer to receive such a prestigious award. Since 1955, the Red

Dot Design Awards have been granted in almost all industries, but never in the

motor oil category, until now.

    BIZOL has re-designed its new containers to appeal to both professional

mechanics and to car owners. The creative idea was then perfected by

professional design firm Fedoriv. Four easy to remember motor oil product lines

were created: GATP. Green, Allround, Technology and Protect. Green, for maximum

protection in traffic jams, Allround, for excellent engine cleaning,

Technology, for optimal fuel saving and Protect for extending the engine life.

    "Usually motor oil containers are not personalized and their labels are

overloaded with information. Professionals and car owners cannot grasp easily

which motor oil to choose. So we created a container, which would be visually

different displaying also easy to understand information. Receiving such a

prestigious Communication Design Award speaks for itself. We have achieved our

goal," BIZOL CEO, Boris Tatievski says proudly.

    About BIZOL

    BIZOL is a German manufacturer of innovative motor oils and other technical

fluids. The company was founded in Germany in 1998 and its products are now

sold in 65 countries. Over the next three years, BIZOL products will be sold in

100 countries: http://www.bizol.com/reddot-award

    Press inquiries

    Marcello Assandri

    Chief Marketing Officer (CMO)

    phone  +49(0)30-80-48-69-2889

    e-mail assandri@bizol.de

    SOURCE: BIZOL