MUMM Announces Partnership With David Guetta*

PR58391

LONDON, Oct. 28, 2014 /PRN=KYODO JBN/ --

     Maison MUMM is proud to announce its partnership with internationally

acclaimed DJ and music pioneer David Guetta, on the launch of his track

'Dangerous'. This marks the first time the House has partnered with an

innovator from the music industry.

     (Photo: http://photos.prnewswire.com/prnh/20141027/713228 )

    David Guetta is one of the world's most iconic DJs and has truly changed

the face of dance music, selling over 8 million albums and 40 million singles

worldwide. The unique partnership will be featured in an innovative music video

launch set to excite music lovers around the world. The full reveal will follow.

    As a proud sponsor of Formula One

[http://www.ghmumm.com/en/celebrating-firsts/formula-1 ], MUMM Champagne

[http://www.ghmumm.com/en ], together with David Guetta, are bringing to life

the indescribable thrill and emotion of motor sport, with a never-before-seen

innovation, to be unveiled alongside the full track video.

    Speaking about the partnership, David Guetta comments: "I am very excited

about our collaboration and proud of what I have been able to create with MUMM

Champagne. As a DJ there is always a need for me to break boundaries and create

new experiences for music lovers. MUMM shares this passion with me and this is

why it is a great honour to be chosen as their first music partner."

    Phillippe Guettat, Chairman and CEO of MUMM Champagne remarks, "Through

working with David Guetta we have been able to create something that is truly

spectacular and we are thrilled to bring this exciting first to the world."

         View Dangerous video clip teaser here:WWW.GHMUMM.COM      

[http://www.ghmumm.com/en/celebrating-firsts/ghmumm-meets-david-guetta ]

    Follow MUMM on Social Networks:

    Twitter: twitter.com/GHMUMM [http://www.twitter.com/GHMUMM ]

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    Instagram: instagram.com/ghmumm [http://www.instagram.com/GHMUMM ]

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    #DareWinCelebrate

    Please visit MUMM Press room:

    http://digitalpressroom.ghmumm.com

    *About David Guetta

    Born on the 7th of November 1967, multi award-winning French DJ David

Guetta began his electro affair in the 80s and 90s, DJing at underground clubs

in his home city of Paris. He soon was headlining at the biggest Parisian clubs

such as Le Palace and Folies Pigalle. Guetta received international success in

2009 with the launch of his album One Love, which sold three million copies

globally. Today David Guetta has received countless music accolades including:

Top EDM Artist (Billboard Awards) 2013, Best Remixed Recording (Grammy) in 2010

and 2011 and MTV music award for Best French Act 2011. Today he has over 57

million fans on Facebook, sold over 8 million albums and 40 million singles

worldwide. He has received over two billion views on YouTube and has over 16

million Twitter followers. David Guetta remains the most downloaded music

artist in Europe.

    About G.H.MUMM

    MUMM is part of Martell Mumm Perrier-Jouet, the prestigious cognac and

champagne business of Pernod Ricard, world's co-leader in Spirits & Wines. With

its distinguished heritage dating back to 1827, MUMM is the leading

international champagne House in France and fourth worldwide*. MUMM Cordon

Rouge, recognisable by its red ribbon - a symbol of excellence - is the perfect

embodiment of the spirit of the House: it stands out through the freshness and

intensity of its style, which successive generations of cellar masters have

successfully maintained and handed down.

    * IWSR 2013

    Find more information on http://www.ghmumm.com [http://www.ghmumm.com/en ]

                                   PLEASE DRINK RESPONSIBLY

    For media enquiries

     Talk PR

     Nneoma Ulu and Katerina Tillson

     T: +44-(0)20-7268-6100

     E:nneoma.ulu@talkpr.com / katerina.tillson@talkpr.com

     Stephanie MINGAM - Communications Department

     G.H.MUMM House of Champagne

     E: stephanie.mingam@pernod-ricard.com

Source: MUMM