South Korea's National Carrier, Korean Air, Creates New Customer Experience with CyberSource Payment Services

PR59894

SINGAPORE, Mar. 19, 2015 /PRN=KYODO JBN/ --

- Korean Air develops new Passenger Service System (PSS) that simplifies and

secures bookings for customers in 45 countries

- New PSS system is powered by CyberSource global payment and fraud management

capabilities to improve customer experience and manage fraud risks

CyberSource, a Visa Inc. company (NYSE: V), and one of the world's largest

providers of eCommerce payment management services, today announced a strategic

partnership with Korean Air, South Korea's national carrier and largest

airline, to provide secure online payment acceptance capabilities and enhance

the overall customer experience.

Korean Air is ranked among the top 20 airlines[1] in the world in terms of the

number of passengers carried, and its passenger and cargo divisions currently

serve 126 cities in 45 countries around the world. The airline's focus on

growth and quality service has garnered it industry recognition in recent years

with a string of accolades, including the "World's Most Innovative Airline"

from the 2012 World Travel Awards. As part of its drive to improve customer

satisfaction, the airline is currently in the process of developing a new

Passenger Service System (PSS), which will constitute a Global Payment System,

a system to integrate all payment and acquiring services. With CyberSource's

global payment gateway solution, Korean Air will be able to securely accept a

wide range of payment methods, including debit and credit cards and alternative

payments across its sales channels.

Korean Air believes that the implementation of its new Global Payment System,

complemented with CyberSource's solutions and expertise, will allow the company

to take its customers' experience to the next level. The company is confident

that its partnership with CyberSource will address the diverse payment

preferences of its customers, who come from 45 countries around the world.

The payment solution will be further enhanced with Decision Manager,

CyberSource's fraud management solution, featuring the World's Largest Fraud

Detection Radar. With insights derived from over 60 billion transactions

processed annually by Visa and CyberSource, as well as supplemented by over 260

real-time global validation tests, Decision Manager will enable Korean Air to

automatically screen more inbound orders faster, with increased accuracy.

"The online travel industry is global in nature and customers have high

expectations on airlines and travel providers in terms of payment security and

overall experience. CyberSource believes payment management is a key enabler of

airline differentiation and is proud to work with an established airline

company like Korean Air to help the carrier achieve its business objectives

towards global expansion," said Poon Khye Wei, Senior Regional Director,

Greater China and Korea, CyberSource.

Iain Jamieson, Country Manager, Korea & Mongolia, Visa, believes that this

partnership is in line with the South Korean government's drive to enhance the

eCommerce sector through various laws and regulations, including those covering

consumer protection and electronic payments.

                                     ###

About CyberSource

CyberSource, a wholly-owned subsidiary of Visa Inc., is a payment management

company. Over 400,000 businesses worldwide use CyberSource

(http://www.cybersource.com/asiapacific) and Authorize.Net

(http://www.authorize.net) brand solutions to process online payments,

streamline fraud management, and simplify payment security. The company is

headquartered in Foster City, California and maintains offices throughout the

world, with regional headquarters in Singapore, Tokyo, Miami / Sao Paulo and

Reading, U.K. CyberSource operates in Europe under agreement with Visa Europe.

For more information, please visit http://www.cybersource.com/asiapacific.

About Korean Air

Korean Air, established in 1969, is one of the world's top 20 airlines and

carried more than 23 million passengers in 2014. Korean Air operates in excess

of 430 flights per day to 126 cities in 45 countries on six continents with a

fleet of 155 aircraft including ten A380s. With its modern aircraft and over

20,000 professional employees, Korean Air offers customers safety, convenience

and comfort. Korean Air's award-winning offerings of Korean and Western meals

and state-of-the-art inflight entertainment system provide passengers with a

memorable inflight experience. The airline is a founding member of the Sky Team

airline alliance which together with its 20 members, offers its 569 million

annual passengers a worldwide system of more than 16,000 daily flights covering

1,052 destinations in 177 countries. Korean Air introduced the double-decker

A380 aircraft to its fleet in 2011 and made the interior more spacious than any

other airline, with just 407 seats spread across three classes, with the top

deck dedicated to 'Prestige' business class. The design also features the

world's first onboard 'Duty Free Showcase' and three bars and lounges. More on

Korean Air's programs, routes, frequencies and partners is available at

www.koreanair.com

For media queries, please contact:

Felicia Ang

Ying Communications

+65-9113-9636

felicia.ang@yingcomms.com

[1] World Airline Awards, The World's Top Airlines

(http://www.worldairlineawards.com/awards_2013/airline2013_top20.htm)

SOURCE: CyberSource