Booking.com to Amend Parity Provisions Throughout Europe
Booking.com to Amend Parity Provisions Throughout Europe
PR60993
AMSTERDAM, June 25, 2015 /PRN=KYODO JBN/ --
Today Booking.com, an operating business of The Priceline Group [NASDAQ:
PCLN], announced it will amend its parity terms with all accommodations
partners in Europe by 1 July 2015 to be consistent with the binding commitments
given to the French, Italian and Swedish National Competition Authorities
("NCAs") in April, and in line with its commitment to a new Europe-wide
standard to keep competition healthy, driving value for consumers and hoteliers.
(Logo: http://photos.prnewswire.com/prnh/20140115/NY46887LOGO-b )
Since agreeing to the commitments with the French, Italian and Swedish
NCAs, Booking.com announced its intent to implement these commitments
throughout Europe. Booking.com's decision today is a direct result of feedback
from many European NCAs indicating that they would welcome Booking.com
implementing the commitments in their jurisdiction.
Under the new provisions, Booking.com will abandon its price, availability
and booking conditions parity provisions with respect to other online travel
agencies. This will create an environment that supports increased transparency
and competition among online travel agencies which will ultimately benefit
consumers, as well as hoteliers, by encouraging properties to offer different
pricing and booking policies (e.g. free cancellation, WIFI, breakfast) through
different online travel agencies.
Booking.com will retain its "narrow MFNs" for prices and booking conditions
which will ensure hotels offer the same rates and booking conditions on
Booking.com as they do through their own direct website, in order to ensure
Booking.com can continue to be a cost-effective marketing channel for partners
and deliver transparency, choice and great prices for consumers. Under these
new conditions, Booking.com can continue to provide a valuable service to
consumers that delivers transparency, access to information, choice, value and
a seamless experience, and a valuable service to hotels by providing highly
cost-effective marketing to help hotels promote their properties around the
world, reach new subsets of travelers and fill their rooms to keep their
businesses growing.
Today's announcement means that Booking.com's standard terms will be the
same for all of its European partners - helping to build a single European
digital economy.
"The commitments agreed with the French, Italian and Swedish NCAs promote
competition in a way that supports innovation and investment. We think that all
of our European partners and consumers booking at European hotels should
benefit from the commitments agreed to with the French, Italian and Swedish
NCAs which is why we have decided to amend voluntarily our parity provisions
right throughout Europe to be consistent with those commitments," said Gillian
Tans, President of Booking.com. "We welcome and encourage fair competition and
hope that our fellow online travel agencies follow Booking.com's lead as part
of a shared commitment to support best pricing for consumers."
With the implementation of the new parity provisions, Booking.com will
continue its Best Price Guarantee and match any lower price that may be found
on another booking website. Booking.com will also continue to innovate in the
way it works with its accommodations partners to highlight and promote to its
global customer base the best deals on the Internet. "The Internet has
revolutionized the travel experience for people all over the world who seek
transparency, access to better information, great value and a better booking
experience, as well as for hoteliers looking to grow their business by
expanding their global customer base through new digital marketing channels,"
said Federico J. Gonzalez Tejera, CEO - NH Hotel Group. "Booking.com has been
an important partner for us and we look forward to continuing this partnership
under the new terms."
Booking.com trusts that these changes will set the tone for an industry
wide solution.
About Booking.com
[http://www.booking.com/?aid=354544&utm_source=PR&utm_medium=email_pr&utm_campaign=22_01_2013 ] :
Booking.com is the world leader in booking hotel and other accommodations
online. It guarantees the best prices for any type of property - from small
independents to five-star luxury. Guests can access the Booking.com website
anytime, anywhere from their desktops, mobile phones and tablet devices, and
they don't pay booking fees - ever. The Booking.com website is available in 42
languages, offers over 675,000 hotels and accommodations including more than
290,000 vacation rental properties and covers over 75,000 destinations in 212+
countries and territories worldwide. It features over 50 million reviews
written by guests after their stay, and attracts online visitors from both
leisure and business markets around the globe. With over 19 years of experience
and a team of over 9,300 dedicated employees in 165+ offices worldwide,
Booking.com operates its own in-house customer service team, which is available
24/7 to assist guests in their native languages and ensure an exceptional
customer experience.
Established in 1996, Booking.com B.V. owns and operates Booking.com(TM),
and is part of The Priceline Group (NASDAQ: PCLN). Follow us on Twitter,
Google+ and Pinterest, like us on Facebook, or learn more at
Source: Booking.com
本プレスリリースは発表元が入力した原稿をそのまま掲載しております。また、プレスリリースへのお問い合わせは発表元に直接お願いいたします。
このプレスリリースには、報道機関向けの情報があります。
プレス会員登録を行うと、広報担当者の連絡先や、イベント・記者会見の情報など、報道機関だけに公開する情報が閲覧できるようになります。