Volvo Cars and Ericsson Developing Intelligent Media Streaming for Self-driving Cars

PR62982

GOTHENBURG, Sweden, January 4, 2016 /PRNewswire=KYODO JBN/ --

- With Photo

Volvo Cars is looking ahead to when its drivers can sit back and enjoy free

time in their car on the daily commute.

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At the 2016 Consumer Electronics Show (CES) Volvo revealed that it is

developing intelligent, high bandwidth, streaming capabilities with its

technology partner, Ericsson, that will ensure drivers and passengers get the

most out of their time travelling in an autonomous Volvo.

"We recently unveiled our design vision for fully autonomous cars with Concept

26. Now we are actively working on future solutions to deliver the best user

experience in fully autonomous mode. Imagine a highway full of autonomous cars

with their occupants sitting back watching their favourite TV shows in high

definition. This new way of commuting will demand new technology, and a much

broader bandwidth to ensure a smooth and enjoyable experience," said Anders

Tylman General Manager Volvo Monitoring & Concept Center at Volvo Car Group.

Interruption-free media streaming

Autonomous drive will bring a paradigm shift to mobile net demands. Volvo and

Ericsson believe that this shift will see an increased need for consistent and

high-bandwidth coverage outside densely populated areas such as city centres

and suburbs.

Utilising Ericsson's network and cloud expertise, Volvo Cars' aim is to deliver

a high quality, interruption-free experience in its cars whilst on the move. By

predicting your route and looking ahead at network conditions, content can be

tailored to the duration of each trip and intelligently buffered to deliver a

high quality and uninterrupted viewing experience.

"Our research shows that almost 70 per cent of all mobile data traffic will be

from video in the coming years. This requires an innovative connectivity, cloud

and analytics solution that is not only capable of serving multiple moving

vehicles across a highway, but also has the capacity to provide the high

quality, uninterrupted video service today's consumer is accustomed to," said

Claes Herlitz, Head of Automotive Services at Ericsson.

By learning the most common routes and times of travel and understanding media

preferences, future Volvo cars will be able to provide one-click navigation and

a customised preference based list of potential media - allowing customers to

choose routes and select content tailored to the amount of autonomous time that

is available during their commute.

Personalized and optimized content

"If you want to watch the latest episode of your favourite series, the car will

know how long the journey needs to take and can optimize the route and driving

control accordingly. With autonomous drive it is no longer just a question of

just getting from A to B quickly - it's about the experience you wish to have

in the car - how you wish to spend the time you are saving. With our future

autonomous drive technology we will provide people with the freedom to choose

the way they would like to commute and the content they would like to

experience," concluded Anders Tylman.

Note to Editor:

Volvo Cars unveils Concept 26, delivering the luxury of time [Volvo Cars

unveils Concept 26, delivering the luxury of time]

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Volvo Car Group in 2014

For the 2014 financial year, Volvo Car Group recorded an operating profit of

2,252 MSEK (1,919 MSEK in 2013). Revenue over the period amounted to 129,959

MSEK (122,245 MSEK). For the full year 2014, global sales reached a record

465,866 cars, an increase of 8.9 per cent versus 2013. The record sales and

operating profit cleared the way for Volvo Car Group to continue investing in

its global transformation plan.  

About Volvo Car Group

Volvo has been in operation since 1927. Today, Volvo Cars is one of the most

well-known and respected car brands in the world with sales of 465,866 in 2014

in about 100 countries. Volvo Cars has been under the ownership of the Zhejiang

Geely Holding (Geely Holding) of China since 2010. It formed part of the

Swedish Volvo Group until 1999, when the company was bought by Ford Motor

Company of the US. In 2010, Volvo Cars was acquired by Geely Holding.

As of December 2014, Volvo Cars had over 26,000 employees worldwide. Volvo Cars

head office, product development, marketing and administration functions are

mainly located in Gothenburg, Sweden. Volvo Cars head office for China is

located in Shanghai. The company's main car production plants are located in

Gothenburg (Sweden), Ghent (Belgium) and Chengdu (China), while engines are

manufactured in Skovde (Sweden) and Zhangjiakou (China) and body components in

Olofstrom (Sweden).

Note to Editors:

A picture accompanying this release is available through the PA Photowire. It

can be downloaded from http://www.pa-mediapoint.press.net or viewed at

http://www.mediapoint.press.net or http://www.prnewswire.co.uk.

Volvo Car Group

Corporate Communications

PVH50

SE-405 31 Goteborg, Sweden

Telephone: +46-31-59-00-00

Fax: +46-31-54-40-64

http://www.media.volvocars.com

http://twitter.com/volvocarsnews

Sascha Heiniger, Communication Manager Connected Cars

Tel: +46-723-71-79-61

sascha.heiniger@volvocars.com

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http://www.multivu.com/players/uk/7717751-volvo-ericsson-intelligent-media-streaming/

Source: Volvo Car Group