Volvo Cars and Tablet Hotels Open Secluded Get Away Lodge in the Swedish Mountains

PR67319

GOTHENBURG, Feb.6 /PRNewswire=KYODO JBN/ -

- With Photo

Volvo Cars, the premium car maker, and luxury hotel curator Tablet Hotels are

launching a Get Away Lodge in Northern Sweden; a peaceful retreat for people

wanting to reconnect with their passions in life.

To view the Multimedia News Release, please click:

http://www.multivu.com/players/uk/8034851-volvo-cars-tablet-hotels-get-away-lodge

Launched in conjunction with Volvo Cars' all-weather premium estate, the V90

Cross Country, and part of a bigger campaign promoting work-life balance, the

Swedish automaker has teamed up with Tablet Hotels, the original online hotel

curator, to offer a one-of-a-kind experience in the snowy serenity of the

Swedish mountains.

For an exclusive period of time, people can book the secluded Get Away Lodge,

situated just outside the buzzing winter sports village of Are in Jamtland

County, Northern Sweden. The traditional-looking mountain lodge has been newly

renovated and carefully furnished with a mix of Scandinavian design and

mindfulness.

A brand new Volvo V90 Cross Country is included in the package. The all-road,

all-weather premium estate comes with permanent All Wheel Drive, extended

ground clearance and state of the art driver assist and safety systems -

perfect for exploring the scenic surroundings, the outdoor activities available

nearby, and the two-star Michelin restaurant Faviken Magasinet.

"Our research shows that around the globe, six out of ten people want to spend

more time outdoors, not at the office. We want to encourage people to

reprioritize and reconnect with their forgotten passions. The lodge is the

perfect location for anyone who wants to escape for a few days to discover the

elusive work-life balance we have all heard of," says Bjorn Annwall, Senior

Vice President, Global Consumer Experience at Volvo Car Group.

Surrounded by snowy mountains, deep woods and beautiful rivers, the exclusive

lodge features a bedroom for two, a fully-equipped kitchen with a stunning,

panoramic view over Areskutan mountain and a living room with a large

fireplace. There is also a dining room, a study and a yoga and contemplation

room - complete with yoga mats, incense burners and candles. A large equipment

room holds a vast variety of winter sports gear - such as skis, warm winter

clothes and snow shoes.  Perfectly in line with the Volvo brand, the

destination offers the ultimate Swedish luxury experience.

A 24/7 hotline/concierge service will assist the residents in making dinner

reservations, recommend outdoor adventures and make sure that the torches

outside the lodge are lit every night.

"Cars and hospitality are a great match, as both involve working hard to make

the result look easy - and this is an illustration of when the magic happens,"

says Laurent Vernhes, Tablet co-founder and CEO. "Volvo has created the kind of

truly special hotel experience that our fans crave. I'm going to work on making

sure that the Get Away Lodge is only the first of many!"

Note to Editors:

For images and reservations, visit

https://www.tablethotels.com/en/are-hotels/volvo-getaway-lodge

A picture accompanying this release is available through the PA Photowire. It

can be downloaded from http://www.pa-mediapoint.press.net or viewed at

http://www.mediapoint.press.net or http://www.prnewswire.co.uk.

Volvo Cars Media Relations

Phone: +46-31-596525

media@volvocars.com

     (Logo: http://photos.prnewswire.com/prnh/20140522/683630 )

     (Photo:

http://mma.prnewswire.com/media/464855/Volvo_Car_Get_Away_Lodge.jpg )

http://www.multivu.com/players/uk/8034851-volvo-cars-tablet-hotels-get-away-lodge

SOURCE: Volvo Car Group