Travelsify Raises EUR 5 Million in New Funding Round and Launches Brand DNA AI Analytics for Hotels and Restaurants

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NEW YORK and LUXENBOURG, Sept 27, 2018 /PRNewswire=KYODO JBN/ --

    New Funding Round, Led By AccorHotels, To Accelerate The Development Of

Services Leveraging Travelsify's Hotel DNA(TM) and Restaurant DNA(TM) AI

Technology

    Travelsify [http://www.travelsify.com], the world's first Travel &

Lifestyle Product DNA platform, today announced that it has closed EUR5 million

in a new funding round, led by AccorHotels, with participation from existing

investors. Founded in April 2016, the startup raised more than EUR8 million to

date and created a unique AI-driven database of more than 1 million Hotel

DNA(TM), Restaurant DNA(TM), and Vacation Rental DNA(TM)

worldwide.

    Travelsify will use the capital to help hospitality groups and booking

platforms to foster cross-brand discovery and cross-product sales amongst their

customer base. The company is also launching Travelsify Brand DNA AI Analytics

as hospitality groups increase brand portfolio to meet the diversity in

customer expectations.

    "Travelsify is thrilled to have AccorHotels at our side in our mission to

help the hospitality and travel industry close the gap between guest

expectation and reality thanks to AI analytics," said Bruno Chauvat, CEO of

Travelsify. "We are launching new services like Travelsify Hotel Brand DNA that

serves not only the interest of hotel owners in choosing the right brand, but

also hotel groups in managing brand equity thanks to leading indicators

pinpointing brand advocates or detractors amongst their hotels. After several

years of more or less successful personalization efforts, the industry is now

ready to

unlock hotel and restaurant experiences with rich product descriptors like

Travelsify Hotel DNA and Restaurant DNA to delineate more relevant offers and

power tomorrow's voice search, conversational commerce."

    "Better matching and delighting guests with the right hotels is at the

heart of AccorHotels' mission," said Ian Di Tullio, SVP Guest Services at

AccorHotels. "Having access to data, not only guest preferences, but enriched

product data with hotel experience descriptors reflecting the guest nuances are

key enablers for our strategy. Travelsify has developed a unique AI technology

to connect hotels, restaurants, vacation rentals with the guest taste on a much

deeper level than before. The number of AccorHotels services that could benefit

from Travelsify Product DNA data is countless."

    "AccorHotels is pursuing its transformation with an asset-light business

model in which brands play a central role", said Steven Taylor, Global Chief

Brand Officer at AccorHotels. "Managing a diverse portfolio of global brands

requires insightful, objective and trustworthy customer data such as Travelsify

Hotel DNA and Brand DNA analytics. I am delighted that AccorHotels is

partnering with Travelsify to support our brand marketing teams place our

customers at the heart of the organization and to make the right strategic

and operational decisions."

    About Travelsify

    Travelsify, the world's first Travel & Lifestyle Product DNA platform,

creates unique Hotel DNA(TM), Restaurant DNA(TM), and Vacation Rental DNA(TM)

AI analytics to help brands and distributors differentiate and better monetize

their products. The company delivers its exclusive suite of Travel Product DNA

data to hotel groups, hotel investors, online booking platforms, technology

providers, and targeted advertising platforms. Travelsify Product DNA is

platform and software agnostic. Travelsify is based in Luxembourg (Europe)

and New York (USA). For more information, visit www.travelsify.com

[http://www.travelsify.com ].

    Media Contact

    Alexandra Fernandez Ramos

    press@travelsify.com

    +352-621-541-897

SOURCE: Travelsify