Comscore Announces New Leadership in APAC and EMEA

PR78741

RESTON, Virginia, May 15, 2019 /PRNewswire＝KYODO JBN/ --

-- Comscore promotes two seasoned leaders to drive strategy in respective

regions

Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating

media across platforms, announced today two changes to leadership within APAC

and EMEA to further growth and transformation of its International business.

Logo - https://mma.prnewswire.com/media/327730/comScore_Logo.jpg

Effective immediately, Guido Fambach has been promoted to EVP, EMEA & APAC,

assuming his role from Will Hodgman who has recently resigned from his position

as EVP, International. Kedar Gavane has been promoted to SVP, APAC, as

leadership of the APAC region from Joe Nguyen and will be reporting to Guido

Fambach. Comscore would like to take this opportunity to thank Will Hodgman and

Joe Nguyen for their contributions to the measurement landscape.

Guido was most recently SVP, Head of EMEA, and previously served as a member of

the Nedstat management team, which Comscore acquired in 2010. Kedar was most

recently VP of APAC, leading the India and Australia and New Zealand markets,

joining Comscore in 2010. Comscore is confident that with these two seasoned

leaders at the helm, the Company will continue to drive new value to the marketplace.

Guido Fambach is an enterprising and result-driven leader, with a history of

playing a key role within innovative growth companies. With proven expertise in

digital, advertising, enterprise analytics and marketing automation solutions,

Guido has built his career around SaaS sales management, strategic development

and invigorating business units. During his tenure as SVP, EMEA for Comscore,

Guido excelled at developing and implementing revenue growth for audience and

advertising solutions and expanding the Company's footprint in the UK, North,

Central and South EMEA. Prior to joining Comscore via its acquisition of Nedstat,

Guido served as VP, Professional Services, heading Nedstat training

and consultancy services. Guido has served as a Board Member on 1plusX and

Screen6 and has spoken at a wide range of industry events. Guido holds a Bachelor

of Communications Management from the Hague School of European Studies (HEBO).

Kedar Gavane is an innovative thinker with over 14 years of experience in the

digital space. He is a founding member of Comscore's India office, and most

recently led operations in the region as Vice President. During his tenure as

VP, Kedar oversaw new business development and sales expansion for Comscore's

suite of products and services in the region. Prior to Comscore, he served as

CEO of ViralSmith, a marketing analytics company. Kedar also held the position

of COO of the comparison-shopping network at Reliance Big Entertainment, as

well as a senior member of their corporate strategy team. In addition, he spent

time at ABP Pvt. Ltd. as part of their corporate strategy team. He began his

career at Infosys Technologies. Kedar actively participates in the digital

community, and frequently contributes at various industry events and

conferences, including ad:tech, iMedia Brand Summit, Click Asia Summit and

India Retail Forum. He served on the eTailing India advisory board and is

currently a member of the ad:tech New Delhi advisory board. Kedar holds a

Bachelor of Engineering in Computer Science from the Birla Institute of

Technology and Science as well as an MBA from the Indian School of Business.

About Comscore

Comscore (Nasdaq: SCOR) is a trusted partner for planning, transacting and

evaluating media across platforms. With a data footprint that combines digital,

linear TV, over-the-top and theatrical viewership intelligence with advanced

audience insights, Comscore allows media buyers and sellers to quantify their

multiscreen behavior and make business decisions with confidence. A proven

leader in measuring digital and set-top box audiences and advertising at scale,

Comscore is the industry's emerging, third-party source for reliable and

comprehensive cross-platform measurement. Learn more about Comscore at

www.comscore.com.

SOURCE: Comscore

CONTACT: Sophia Economou, Comscore, Inc., + 1-212-277-6571,

worldpress@comscore.com