PR83811

GUANGZHOU, China, April 27, 2020 /PRNewswire=KYODO JBN/ --

China Import and Export Fair ("Canton Fair" or "The Fair"), which will be held

from June 15 to 24, is inviting over 400,000 global buyers to its 127th and

first ever online exhibition. Through digital platforms, Canton Fair will

further promote business resumption and online trade connection in an open

economy.

In response to the current challenges brought by the COVID-19 pandemic on

economic and social development, the Canton Fair is collaborating with its

global partners, key international business associations and multinational

companies, to invite targeted buyers to its online exhibition. Invitation

through various channels has covered regular buyers and those who are not able

to attend the previous editions due to time and cost restrictions.

In addition, the Fair is also extending its invitation scope of professional

buyers by inviting more Chinese buyers to promote import as well as to

encourage domestic consumption.

The online Canton Fair will keep its B2B focus to enable centralized product

demonstration and resource integration so that companies can find their best

solution for their target market. To further reduce communication barriers of

online businesses, the Fair will create a virtual face-to-face trade

negotiation environment by providing company credibility background information

and multilingual translation support.

Gao Feng, spokesperson for the Ministry of Commerce, noted that tens of

thousands of buyers and exhibitors will have efficient interaction and

communication at this 10-day event, which will not only facilitate one-stop

sourcing experience for buyers, but also assist exhibitors to adjust their

sales strategies and collect demand detail from buyers. Thus, both parties can

make plans for their future sourcing and production.

China's tech giant Tencent has become the technical service provider for the

Fair to offer all necessary technical and cloud support to ensure that traders

can conduct their business at this event without travel.

The livestream service powered by Tencent is another highlight of this session.

The 24-hour live service will allow buyers to conduct individual negotiation or

join in on a mass product promotion event. Buyers can also visit previous

videos and streams, as well as share and comment, just like a social platform.

For more information, please visit: http://www.cantonfair.org.cn/en/index.aspx

Photo - https://photos.prnasia.com/prnh/20200427/2786704-1

SOURCE: Canton Fair

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Caption: Canton Fair to Invite Global Buyers to its 127th Edition Online from June 15