PR84257

LONDON, June 4, 2020 /PRNewswire=KYODO JBN/ --

- The BAT owned E-Cigarette Brands Launch Subscription Services in the US and UK

Vuse and Vype, global e-cigarette brands, have launched a personalized

subscription service for their adult consumers all at the touch of a button.

With a variety of plans to choose from, vapers can sign up for monthly

deliveries that offer value, convenience and personalisation.

In the United Kingdom, Vype has launched two monthly subscription services

focusing on its award-winning pod mods the Vype ePen3 and Vype ePod. Vype ePen3

and Vype ePod won the e-cigarette category at 2019 and 2020 UK Product of the

Year awards respectively.  Each subscription plan includes a Vype ePen3 or Vype

ePod every three months with a 25 percent saving on a three-month plan or a 33

percent saving on a six-month plan, both with no delivery charges. Each plan

requires a minimum order of six packs per month.  

In the United States, Vuse continues to offer its popular Vuse Alto pod

subscription service that includes a 10 percent discount on pods and free

delivery.

For more information or to sign up for the subscription service please visit:

     https://vusevapor.com/details (U.S. subscriptions)

     https://www.govype.com/gb/en/subscriptions (U.K. subscriptions)

Subscriptions services vary based on local regulations.

About Vuse/R.J. Reynolds Vapor Company: The Vuse brand combines tobacco

expertise with innovative technology to provide adult nicotine consumers with

alternatives to traditional tobacco products. Vuse products are marketed in the

United States by R.J. Reynolds Vapor Company ("RJRVC"), an operating company of

Reynolds American Inc., a member of the British American Tobacco Group. RJRVC

remains committed to responsibly marketing Vuse products.

About British American Tobacco: British American Tobacco Group (BAT) is one of

the world's leading, multi-category consumer goods organizations, that provides

tobacco and nicotine products to millions of consumers around the world. It

employs over 55,000 people, with market leadership in over 55 countries and

factories in 48. Its Strategic Portfolio is made up of its global cigarette

brands and an increasing range of potentially reduced-risk products, comprising

vapour and tobacco heating products, as well as traditional and modern oral

products.

SOURCE  Vuse

CONTACT: Natasha Webster, +1-336-741-2134