PR84849

SAN MATEO, Calif., July 22, 2020 /PRNewswire=KYODO JBN/--

-- Upright's Best Selling Product to Be Findable With Tile(TM)

Today Tile (https://c212.net/c/link/?t=0&l=en&o=2862803-1&h=1757538686&u=http%3A%2F%2Fwww.tile.com%2F&a=Tile )

and Upright (https://c212.net/c/link/?t=0&l=en&o=2862803-1&h=1973855339&u=http%3A%2F%2Fuprightgo.com%2F&a=pright )

announced plans to make Upright's posture correcting wearable technology

findable. The partnership will kick off fall 2020 with Upright's best selling

product, the UPRIGHT GO 2. All current and future UPRIGHT GO 2 users will be

able to activate Tile through a simple app update.

Logo - https://mma.prnewswire.com/media/1159832/Tile_Logo.jpg

"Wearables have become crucial to our day-to-day, especially those companies in

the health and wellness market," said Jeff Houlé, Chief Business Officer at

Tile. "We're working to help consumers keep track of all of the important items

we rely on to not only get through our day, but to truly thrive."

Upright continues to establish itself as the leader in the posture and

back-health category. With the new work-from-home reality and increased screen

time, the demand for Upright's solutions has surged by double digits since April.

"Our users have long expressed their concern of keeping track of their

trainers, and so now more than ever, we are very excited to partner with Tile

to address this worry," said Ori Fruhauf, Co-founder and Chief Commercial

Officer at Upright.

Upright joins Tile's growing roster of partners including Skullcandy, HP,

Herschel and Nomad among others. Today virtually any product with Bluetooth

capabilities can be Tile-enabled with a simple over-the-air update. Learn more

at www.thetileapp.com/partners.

About Tile(TM)

Tile gives everything the power of smart location, locating up to six million

unique items every day. Leveraging its vast finding network that spans 195

countries, Tile helps people find the things that matter to them most. Just

awarded #5 on Fast Company's list of Most Innovative consumer electronics

companies, Tile is based in San Mateo, CA and is backed by Francisco Partners,

Bessemer Venture Partners, and GGV Capital. For more information, please visit:

www.Tile.com.

About Upright(R)

The creator of the only posture trainers that provides posture progress, stats

and trends in real-time, Upright has established itself as the undisputed

leader in the back-health category, helping over 500,000 customers achieve

improved back-healthy and healthy posture habits. For more information, visit:

www.uprightpose.com

SOURCE:  Tile

CONTACT: Media

         talsarig@uprightpose.com; or

         jade.castro@tile.com