Gisele Bundchen Partners With Insight Timer To Encourage Millions To Meditate For Free
PR85503
NEW YORK, Sept. 11, 2020 /PRNewswire=KYODO JBN/ -
-- Gisele Bundchen And Insight Timer Respond To The Impact Of COVID-19 On
Mental Health By Leading Free Guided Meditations And Live Events On Insight
Timer In English And Portuguese.
Insight Timer (
), the world's largest free meditation app for anxiety, stress and sleep, today
launches a bilingual partnership with philanthropist, environmentalist and
meditation enthusiast, Gisele Bundchen.
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Bundchen has been using Insight Timer for meditation for over 4 years and was
inspired by the app's mission-driven, conscious business model (
) to teach on the app, at a time where free meditation has never been more
important. A Goodwill Ambassador for the United Nations since 2009, Bundchen
has long been working to leave the Earth a better place for future generations.
To mark the official launch of the partnership, today Bundchen's first guided
meditation, Hope In Times Of Uncertainty, was released on the app in English
and Portuguese. Bundchen will continue to add free meditations in both
languages each month. The practices will address issues experienced worldwide
in response to the pandemic (including higher levels of stress and anxiety,
problems with sleep) and will also include a meditation for parents and their
children.
Bundchen will use Insight Timer's new in-app live streaming feature to connect
in real time with her followers in October to honor Anxiety and Depression
Awareness month. During the free live talks, Bundchen will share her story
about the impact meditation has had on her life and tips for making it a daily
habit. She will host the session in English on October 10, for World Mental
Health Day (
), and on October 19 in Portuguese.
"We are proud to evolve our relationship with Gisele, from an Insight Timer
user to a partner who connects meaningfully with our mission and community
worldwide," says Christopher Plowman, CEO of Insight Timer. "With her passion
for sharing meditation and international following, we are excited to have
Gisele align with our brand to bring free meditation to the planet,
particularly during these times of heightened stress and anxiety."
Unlike any other app in the health and wellness space, Insight Timer offers its
17 million users access to its guided meditation library (55,000 of them in 44
languages) for free. With the World Health Organization and the United Nations
reporting (
) a dramatic increase in worldwide rates of depression and anxiety since the
start of the COVID-19 pandemic, access to free, global resources like Insight
Timer is more important than ever.
"I chose [to work with] Insight Timer not only because they offer such diverse
and high-quality content for all tastes and needs, but also because they offer
the library for free, making it accessible to more people," says Bundchen.
"Meditation transformed my life in incredible ways and gave birth to a new
phase in my life that brought me much more joy and balance than I'd ever
experienced before. It continues to be a powerful, positive influence in my
life today, and I'm so happy for this partnership with Insight Timer to be able
to share this amazing tool with as many people as possible," says Bundchen.
About Insight Timer
Insight Timer (
) is the world's largest free meditation app for anxiety, stress and sleep. It
is the only app in this space to grow from a conscious business model,
attracting 17 million users through word of mouth and zero ad spend. Insight
Timer offers 55,000 free, high-quality meditations from over 8,000 teachers
worldwide including His Holiness The Dalai Lama, Russell Brand, Elizabeth
Gilbert, Tara Brach, and Jack Kornfield. It's library is diverse and inclusive
with secular, spiritual, religious and scientific meditations, music and talks
in 44 different languages. Community is a core part of the experience with
users able to create playlists of their favorite tracks, join live sessions
with their teachers and soon meditate in real time with their friends and
colleagues. Since 2014, Insight Timer has become the most used meditation app
in the United States of America and has established an engaged global audience
of 17 million people.
About Gisele Bundchen
Gisele Bundchen is a supermodel, philanthropist, global environmentalist and
bestselling author. She uses her global platform to raise awareness about the
importance of safeguarding our planet and all living beings to make the world a
healthier, happier place for her children and future generations. For the past
10 years, she has been a Goodwill Ambassador for the United Nations Environment
Programme and has been honored by Harvard University and UCLA for her longtime
commitment to environmental causes. Bundchen learned about meditation during an
especially difficult period, a time she now looks back on as "an opportunity in
disguise." She shares personal stories and insights that have helped her live a
more conscious and joyful life in her New York Times bestselling book, Lessons:
My Path to a Meaningful Life. As a longtime meditation practitioner and
enthusiast, Bundchen believes we are all divine beings, and that when we quiet
our minds, we will find that most of the answers we seek are inside us.
Media Contact
Bryce Dalzin / Curtis Kelly
teamgisele@jonesworks.com
SOURCE: Insight Timer
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