AsiaNet 85670

GUANGZHOU, China, Sept. 21, 2020 /PRNewswire=KYODO JBN/--

The China Import and Export Fair (Canton Fair) has announced that the 128th

edition will go online from October 15-24. This 10-day virtual exhibition will

leverage its digital interaction features to create new opportunities for

global companies to source products and forge trade partnerships.

Photo - https://photos.prnasia.com/prnh/20200918/2921820-1

"To hold the Canton Fair online is conducive to further playing its role as an

all-round open platform for foreign trade, promoting the stable and healthy

development of foreign trade in a time of normalized epidemic prevention and

control, and to ensuring an unimpeded foreign trade industry chain and supply

chain. We will work hard to provide better and more convenient services for the

exhibitors and buyers. Chinese and foreign enterprises and buyers are welcome

to actively participate in the exhibition and do business," said Gao Feng, the

spokesperson of China's Ministry of Commerce.

The 128th virtual Canton Fair will set up 50 exhibition zones featuring 16

product categories with a cross-border e-commerce zone dedicated to promoting

the integrated pilot zones to expand cooperation across B2B cross-border

e-commerce platforms.

The digital platform of the virtual trade fair comes with enhanced functions

and an optimized registration process for global buyers. This newly improved

website enables easier webpage navigation to boost efficiency for both buyers

and sellers though more comprehensive search features and a more intuitive

interface. Innovative cloud-based technology, online tools for services such as

live-streaming product demonstration, instant communication tools, business

meeting appointment and trade matching will also be provided to facilitate

business processes.  

Promoting Global Trade through New Channels

The Canton Fair is an example of China's latest innovative contribution to

stabilize global industry and supply chains. With China's import and export

continuing to show a strong momentum of recovery, the Fair is poised to promote

global trade by opening up new channels to strengthen international economic

and trade cooperation.

With the new consumption trend led by the stay-at-home practices, the Canton

Fair will help companies adjust to a new economic normal through building a

platform to debut their high-quality household products including home

appliances, kitchenware and portable indoor exercise equipment.

The Canton Fair 2020 autumn session will also feature "Promotion on Cloud"

events, develop new global partners, and launch supporting programs designed to

help buyers better adapt to the online exhibition.

https://www.cantonfair.org.cn/en/

SOURCE  Canton Fair

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