PR86151

PARIS, Oct. 16, 2020 /PRNewswire=KYODO JBN--

With just seven cellar masters in over 200 years, Perrier-Jouet has recently

enjoyed an extraordinary moment in its history when Cellar Master Herve

Deschamps handed over his position to Severine Frerson, his successor.

To view the Multimedia News Release, please click:

https://www.multivu.com/players/uk/8795251-severine-frerson-perrier-jouets-8th-cellar-master/ 

At the end of an emotionally charged series of events that were broadcast live

in several countries, Severine Frerson became Maison Perrier-Jouet's 8th Cellar

Master – the first woman to hold this position. As tradition dictates, on

October 15th Herve Deschamps gave her the key to EDEN, the cellar which

contains the House's rarest vintage cuvees, and the historic cellar books

containing the notes and observations of all their predecessors. It is now

Severine Frerson's responsibility to continue to perpetuate the intricate,

floral style for which Perrier-Jouet wines are recognized for the world over.

The guests who attended the induction ceremony benefited from an exceptional

tasting of Maison Perrier-Jouet's iconic cuvees hosted by Severine Frerson and

Herve Deschamps.

Maison Belle Epoque, the historic home of Maison Perrier-Jouet's founding

family, was the site of this landmark event in the House's history. It also

hosted the remarkable dinner created by three-star chef Pierre Gagnaire, one of

the House's Artisans of the Wild. The elegance of Pierrier-Jouet's champagnes

is reflected in the refinement of Pierre Gagnaire's cuisine.

#perrierjouet

ABOUT MAISON PERRIER-JOUET

Founded in 1811 in Epernay, Maison Perrier-Jouet is one of France's most

historic champagne houses, but also one of its most distinctive, renowned for

its floral and intricate champagnes which reveal the true essence of the

Chardonnay grape and an enduring tradition of savoir-faire – an unparalleled

expertise of only seven Cellar Masters since its foundation. A boutique house

with a family spirit, Perrier-Jouet has been profoundly influenced by its

founders' love of nature and art – twin inspirations which allow it to create

exceptional experiences and moments of wonder that enhance everyday life. Since

its 1902 collaboration with Art Nouveau pioneer Emile Galle, creator of the

anemone design for its Perrier-Jouet Belle Epoque prestige cuvee, Perrier-Jouet

has commissioned work from established and emerging artists including Daniel

Arsham, Noe Duchaufour-Lawrance, Miguel Chevalier, Makoto Azuma, Tord Boontje,

Studio Glithero and Simon Heijdens, and more recently Vik Muniz, mischer'traxler,

Ritsue Mishima, Andrew Kudless, Luftwerk and Bethan Laura Wood.

MEDIA CONTACTS:

Bastyen Vandrille

Maison Perrier-Jouet

bastyen.vandrille@pernod-ricard.com;

Silene Fry

Maison Perrier-Jouet

silene.fry@pernod-ricard.com

PLEASE DRINK RESPONSIBLY

Photo: https://mma.prnewswire.com/media/1310801/Maison_Perrier_Jouet_Cellar_Master.jpg 

Logo:  https://mma.prnewswire.com/media/1310797/Maison_Perrier_Jouet_Logo.jpg 

Source: Maison Perrier-Jouet