PR86253

SINGAPORE, Oct. 28, 2020 /PRNewswire=KYODO JBN/ --

The partnership with Dow enables Amorepacific to advance eco-friendly packaging

with  high-performance materials that are fully recyclable in existing recycle streams

Dow (NYSE: DOW) announced today that the INNATE(TM) TF Polyethylene Resins for

Tenter Frame Biaxial Orientation has been chosen by Amorepacific, a global

beauty company from South Korea, in its new recyclable packaging. The

commercialization of tenter frame biaxially oriented polyethylene (TF-BOPE)

films is a breakthrough moment in the future of sustainable packaging,

providing high performance, excellent shelf appeal, reduced plastic weight and

recyclability, enabling leading brand owners like Amorepacific to adopt fully

recyclable packaging. This is in line with Dow's new sustainability target

[https://corporate.dow.com/en-us/science-and-sustainability/commits-to-reduce-emissions-and-waste.html ]of having all of its products sold into packaging applications to be

reusable or recyclable by 2035.

In a tripartite collaboration between Dow, Amorepacific and Flair Packaging,

luxury cosmetic brand Sulwhasoo, clean beauty brand primera, as well as derma

cosmetic brand illiyoon, will now use all-polyethylene (PE) recyclable stand up

pouch for its liquid products. Dow's INNATE(TM) TF resins were selected due to

its valuable benefits that include excellent toughness, outstanding appearance,

superior pin-hole resistance, manufacturing efficiency and complete

recyclability in existing recycle streams; while Flair Packaging was

responsible for designing and creating the stand-up pouch.

"We are proud to partner with Amorepacific, a leading brand owner in the

cosmetics industry, to redefine the possibilities for packaging. Collaboration

is key in advancing a circular plastics economy, thus it is important for

players across the value chain to act on eliminating plastic waste and optimize

our sustainability efforts together," said Bambang Candra, Asia Pacific

commercial vice president of Dow Packaging and Specialty Plastics. "Our role as

one of the leading materials science solutions providers is to support local

regulators and brand owners in delivering their sustainability commitments.

South Korea has several policies to promote a zero-waste society, such as the

Resource Circulation Performance Management Program which encourages

manufacturers to improve products recyclability, and these all-PE packaging can

address the country's need for plastic packaging to be fully recyclable and

drive a positive change in the circular economy."

"Brand owners like us have a vital role to play in offering recyclable packages

and we need to be cognizant and present when it comes to deciding the materials

for our packaging. We are stepping up in meeting the needs of our consumers who

are increasingly eco-conscious with innovative and sustainable packaging

materials," said Yu Minho, Packaging manager at Amorepacific. "Our target of

reducing 700 tons of plastic consumption by 2022 is made possible through

strategic partnerships, such as embracing Dow's best-in-class solutions. We

chose to introduce INNATE(TM) TF-BOPE resins in our brands – Sulwhasoo,

primera, and illiyoon because of its unique, fully-recyclable feature that also

demonstrated strong properties and great appearance."

"We work closely with our customers to not only provide them with packaging

solutions, but to help develop and communicate their product's identity. This

partnership with Dow and Amorepacific reiterates the brands' commitment to

sustainability, and we are proud that Flair's engineering and development

capabilities support their vision of a waste-free environment in South Korea,"

commented Hanil Lee, senior vice president of Technology at Flair Flexible

Packaging Corp. "The stand-up pouches are designed to be functional, appealing

and entirely recyclable. With Dow's INNATE(TM) TF resins, we were able to

develop a packaging solution that support a circular economy where recyclers

receive useful materials and consumers are empowered to recycle more."

Dow recently announced [https://corporate.dow.com/en-us/news/press-releases/dow-introduces-innate-tf-polyethylene-resins.html ] the innovative and revolutionary INNATE(TM)

TF-BOPE and its applications with a variety of value chain members. The resins

offer distinctive physical properties which enable material substitution, film layer

elimination and/or downgauging to reduce overall packaging materials. It is the

prominent choice for brand owners as it can help deliver lighter, stronger and more

durable packaging films for numerous applications. INNATE(TM) TF boasts a variety of

benefits that include higher mechanical properties, material rigidity, better optical

and printing performance, hence addressing the many needs of the packaging value chain.

INNATE(TM) TF has been recognized as a 'design for recyclability' solution,

enabling more plastic packaging to be recycled and not end up in the

environment or lost to landfills. With most companies focusing their

sustainability initiative on increasing the recyclability of their packaging,

Dow's TF-BOPE film allows brands to design for recyclability right from the

start, choosing materials that work together to create packaging that satisfies

needs throughout its lifecycle.

INNATE(TM) TF-BOPE resins provide converters, brand owners and retailers with

an innovative packaging solution that can achieve desired properties while

being completely recyclable. This is possible because of the resins' unique

molecular architecture that demonstrates outstanding physical properties as

compared to traditional polyethylene products. Additional information about

INNATE(TM) TF Polyethylene Resins for Tenter Frame Biaxial Orientation and

current success stories are available at www.dow.com/InnateTF.

About Dow Packaging and Specialty Plastics

Packaging and Specialty Plastics (P&SP), a business unit of Dow (NYSE: DOW),

combines core strengths of R&D, worldwide reach, broad product lines and

industry expertise to deliver high performing technologies for end use markets

in food packaging, personal hygiene, infrastructure, consumer goods and

transportation. P&SP is one of the world's largest producers of polyethylene

resins, functional polymers, and adhesives, and enabled by Pack Studios, is a

leading innovator and collaborator across the value chain on sustainable

application development and circular economy life-cycle design for plastics.

www.dowpackaging.com

About Dow

Dow (NYSE: DOW) combines global breadth, asset integration and scale, focused

innovation and leading business positions to achieve profitable growth. The

Company's ambition is to become the most innovative, customer centric,

inclusive and sustainable materials science company. Dow's portfolio of

plastics, industrial intermediates, coatings and silicones businesses delivers

a broad range of differentiated science-based products and solutions for its

customers in high-growth market segments, such as packaging, infrastructure and

consumer care. Dow operates 109 manufacturing sites in 31 countries and employs

approximately 36,500 people. Dow delivered sales of approximately $43 billion

in 2019. References to Dow or the Company mean Dow Inc. and its subsidiaries.

For more information, please visit: www.dow.com or follow @DowNewsroom on Twitter.

About Amorepacific

Since 1945, Amorepacific has had a single, clear mission: to present its unique

perception of beauty– namely what it calls 'Asian Beauty' – to the world. As

Korea's leading beauty company, Amorepacific draws from its deep understanding

of both nature and human to pursue harmony between inner and outer beauty. With

its portfolio of over 30 cosmetics, personal care, and health care brands,

Amorepacific is devoted to meeting the various lifestyles and needs of global

consumers around the world: Asia, North America, Europe, Oceania and the Middle

East. Amorepacific's research hubs located around the world are dedicated to

sustainable R&D that combine the best of natural Asian ingredients and advanced

bio-technology. With its world-class products, Amorepacific is acclaimed for

the innovative ways in which it is transforming global beauty trends.

About Flair Flexible Packaging Corporation

Founded in 1992, Flair Flexible Packaging Corporation has become a global

resource for innovative packaging solutions. With operations in Canada, United

States, Mexico, and Korea, Flair is uniquely positioned to provide the highest

level of technology and service around the world. More than a packaging

supplier, Flair is a packaging partner, working with customers to develop

effective solutions for today and innovative advances for tomorrow.

Recognizing the many functions modern packaging serves, Flair is committed to

providing materials that improve product protection and preservation, while

enhancing product presentation and promotion; engineering that helps products

stand up, design that helps products stand out.

For 25-years, Flair has remained focused on customer success by dedicating

itself to becoming a resource, not simply for packaging materials, but for the

science, service, and solutions that affect every aspect of a product's success

in the marketplace. Flair continually goes beyond expectations because Flair

consistently goes beyond packaging.

To learn how, contact us, or call +1-920-574-3121 (USA) or +1-403-207-3226 (Canada).

SOURCE: Dow

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   Caption: Amorepacific INNATE TF