PR86474

NANJING, China, Nov. 6, 2020 /PRNewswire=KYODO JBN/ --

Suning Holdings Group, China's leading O2O smart retailer, announced that it

will introduce new overseas products at China International Import Expo ("CIIE"

and "the Expo") to Chinese consumers, along with its subsidiary Carrefour China

and Laox. With its smart retail solution, the Group is also set to establish partnerships

with global brands and companies to bring more high-quality products into China.

Running from November 5-10 in Shanghai, the third edition of CIIE is China's

largest import-oriented trade fair dedicated to international companies that

are scouting new business opportunities in Chinese consumer markets.

As one of the biggest exhibitors and buyers at the Expo, Suning will increase

the purchase of products from countries in Europe and the Americas as part of

its ongoing efforts to strengthen cooperation with international home

appliances and 3C (computer, communication and consumer electronics) brands. As

China's fast-moving consumer goods (FMCG) sector continues to benefit from

rising incomes and living standards over the past years, Suning will also

prioritize the procurement of FMCG goods, which will account for 60% of total

procurement contracts, with food being the largest category.

Carrefour China will ink contracts with Italian Trade Agency (ITA) and

Brazilian meat processing giant JBS Group, as well as brands from New Zealand,

Singapore and the United States. Meanwhile, Suning International will sign

procurement orders with Italian fragrance brand Gellé Frères, Korea Post

Shopping and the Government of Quebec in Canada.

As the Expo coincides with the Suning 11.11 shopping festival, Suning will also

participate in the investment, procurement and sales-related promotional

campaigns for the third CIIE. Carrefour will launch an imported food festival

across China, bringing consumers the same products showcased at the Expo while

offering a 50% discount on its selection of imported food.

At the first CIIE, Suning reached cooperation with enterprises from over 20

countries across Europe, Japan and North America. The sales growth of overseas

brands on the Suning platform maintained a growth rate of up to 200%. The

second CIIE saw Suning establish long-term partnerships with over 20 suppliers

from Italy, France, Germany, Japan, South Korea and the US. Through cooperation

with ITA, Suning launched the "Italian Pavilion" on its online platform, which

features 119 Italian brands with a total purchase volume reaching RMB 120

million. Over 150 brands are expected to join Suning International by the end

of 2020 and the total purchase volume is projected to exceed RMB 300 million.

As a global leading smart retail service provider, Suning has become a bridge

between overseas brands and Chinese consumers. Suning has established a

brand-new global supply chain ecosystem by leveraging the platform advantages

of CIIE, and introduced more high-quality international products to meet the

demand of domestic consumers. At the same time, the company has harnessed its

localized smart retail solution to help global brands penetrate the Chinese

market with speed and precision.

"Suning continues to increase efforts to open our platform to global partners

through forging partnerships with more global brands. Over the last two years,

Suning has actively strengthened our global supply chain system through

extensive collaboration with CIIE, which allows Suning to bring more Chinese

goods to the international market and strengthen our competitiveness on the

global stage," said Zhang Jindong, chairman of Suning.

About Suning Holdings Group

Founded in 1990, Suning is one of the leading commercial enterprises in China

with two public companies in China and Japan. In 2020, Suning Holdings Group

ranked second in the top 500 non-state owned enterprises in China with annual

revenues of RMB 665.259 billion (approximately US $97 billion) and continued to

top the list of Internet retailing category. Adhering to the enterprise mission

of "Leading the Ecosystem across Industries by Creating Elite Quality of Life

for All", Suning has strengthened and expanded its core business as retail

through a corporate ecosystem comprised by multiple vertical industries,

including commercial real estate, financial services and sports. Suning.com,

the main subsidiary pioneering in online and offline retailing, has been listed

in the Fortune Global 500 for four successive years from 2017 to 2020.

SOURCE  Suning Holdings Group

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   Link: http://asianetnews.net/view-attachment?attach-id=376065 

   Caption: The Booth of Carrefour China at CIIE 2020