PR86874

DALLAS, Nov. 30, 2020 /PRNewswire=KYODO JBN/ --

SFERRA Fine Linens, a leading branded luxury linens and home lifestyle company

whose heritage dates back to 1891 in Italy and owned by Highlander Partners,

today announced the acquisition of Pratesi. Pratesi is an ultra-premium

Italian-luxury linens brand known for elaborate floral designs, innovation,

superior quality and a globally recognized brand for well over a century,

dating back to its founding in 1906.

Logo - https://mma.prnewswire.com/media/1342863/SFERRA_logo.jpg

Logo - https://mma.prnewswire.com/media/1342864/Pratesi_logo.jpg

SFERRA intends to initially reintroduce the Pratesi brand into the marketplace

through international channels where the brand has traditionally maintained a

major presence, and through a newly developed Pratesi website in order to

quickly reestablish its connection with its distinct customer base. SFERRA's

product portfolio today includes more than ten different categories including;

bed, bath, table, and decorative accessories.  The SFERRA brand is known for

its fine Italian craftmanship and for sourcing premium natural fibers from the

foremost global resources to spin and weave its luxury goods. Historically,

Pratesi has followed those same principles and the combined brands will

leverage those practices to expand both brands going forward.

"We are thrilled with the unique opportunity to combine the two premier Italian

luxury brands together to create the leading luxury linens and home lifestyle

company.  Pratesi will add a distinct aesthetic to our product offering, expand

our reach internationally and broaden our customer base," said Michelle Klein,

President and CEO of SFERRA, who will continue to lead both brands.

Jeff L. Hull, President and CEO of Highlander, added, "We are very excited to

be the steward of two iconic Italian luxury brands in the bedding and home

category.  We believe a SFERRA and Pratesi combination has the potential to

become the preeminent luxury linens provider globally. We are looking forward

to continuing to implement a selective "buy-and-build" investment approach and

finding complementary M&A opportunities for this business in the luxury goods category."

Mark Blanchat, a Highlander Partner and Chairman of SFERRA, commented, "The

Pratesi acquisition reiterates Highlander's focus on our Italian luxury branded

platform strategy, representing an opportunity for us to acquire a rare

established luxury brand with a loyal consumer following due to its highly

differentiated product offerings and superior quality. We believe the designs,

styles and feel of SFERRA and Pratesi are entirely unique and attract two

unique customer bases. There are tremendous growth opportunities in

reintroducing the Pratesi brand to the market, and the addition will create

positive momentum for both Pratesi and SFERRA, especially internationally."

About SFERRA

SFERRA is an Italian luxury lifestyle brand established in 1891 by founder

Gennaro Sferra, who created the brand in dedication to impeccable artistry and

tailoring. To this day, SFERRA has evolved to encompass every luxury for the

home, utilizing time-honored craftsmanship with ever innovative design.

SFERRA's most acclaimed collections, amongst others, include Milos, the first

original 1,000 thread count bedding, the treasured SFERRA Giza 45 for the

linen's unparalleled heirloom durability and exquisite comfort, Festival

European table linen in 101 exuberant colors, bath-time indulgences which

include resort-style Aura, simply classic Bello, and the contemporary Canedo.

Most recently, the brand has expanded its categories to include mattresses,

accessories for the table, and home and décor gifts. SFERRA is found in major

department stores including Bergdorf Goodman, Bloomingdale's, and Neiman

Marcus, more than 700 luxury specialty home stores throughout North America,

some of the world's most prestigious boutique hotels and resorts, and more

recently in the world-renowned Harrods department store in London.  For more

information on SFERRA, please visit  www.sferra.com.

About Highlander Partners

Highlander Partners, L.P. is a Dallas-based private investment firm with over

$2.0 billion of assets under management.  The firm focuses on making

investments in businesses in targeted industries in which the principals of the

firm have significant operating and investing experience, including basic

manufacturing, food, chemicals, building materials, consumer products, and

others.  Highlander Partners uses a "buy and build" investment approach,

creating value by helping companies grow organically and through acquisitions.

For more information, visit www.highlander-partners.com.

CONTACT: Jaime Jimenez jjimenez@sferra.com, Chaz Thomas

cthomas@highlander-partners.com

SOURCE: Highlander Partners, L.P.