OPPO Joins the HEVC Advance Patent Pool

HEVC Advance

AsiaNet 87182

 

BOSTON and SHENZHEN, China, Dec. 11, 2020 /PRNewswire=KYODO JBN/ --

 

Access Advance, an independent licensing administrator, today announced that

OPPO, a leading smart device company, has become a licensee of the HEVC Advance

Patent Pool. OPPO will gain access to the over 13,000 (and counting) worldwide

patents essential for implementing the HEVC/H.265 video codec standard.

 

"OPPO's joining our HEVC Advance program is an important endorsement, and we

are excited to welcome them," said Access Advance CEO, Peter Moller. "As a

leading smart device company with some of the best-selling products and brands

in the world, OPPO's investment in research, innovation and intellectual

property has made it a leading contributor in the development of many

next-generation standards in the telecommunication and media industry,

including VVC, the next generation video codec. We look forward to OPPO's

participation in our HEVC program and having their support in our VVC program

as well."

 

"HEVC Advance is a collaborative patent platform that balances the interest of

both licensees and licensors, and takes FRAND principles seriously," said Adler

Feng, Senior Director of Intellectual Property at OPPO. "OPPO is very pleased

to join the HEVC Advance Patent Pool, and looks forward to promoting the

healthy development of the industry with our worldwide partners."

 

About OPPO:

 

OPPO is a leading global smart device brand. Since the launch of its first

mobile phone - "Smiley Face" - in 2008, OPPO has been in relentless pursuit of

the perfect synergy of aesthetic satisfaction and innovative technology. Today,

OPPO provides a wide range of smart devices spearheaded by the Find X and Reno

series. Beyond devices, OPPO provides its users with the ColorOS operating

system and internet services like OPPO Cloud and OPPO+. OPPO operates in more

than 40 countries and regions, with 6 Research Institutes and 4 R&D Centers

worldwide, as well as an International Design Center in London. More than

40,000 of OPPO's employees are dedicated to creating a better life for

customers around the world.

 

About Access Advance:

 

Access Advance LLC (formerly HEVC Advance LLC) is an independent licensing

administrator company formed to lead the development, administration, and

management of patent pools for licensing essential patents of the most

important standards-based video codec technologies. Access Advance provides a

transparent and efficient licensing mechanism for both patent owners and patent

implementers. Access Advance currently manages and administers the HEVC Advance

Patent Pool for licensing patents essential to H.265/HEVC technology and is

currently in the development phase for its VVC Advance Patent Pool for

licensing essential patents to VVC/H.266 technology.  For more information

about Access Advance or the HEVC Advance Patent Pool, please visit

www.accessadvance.com. For more information about the VVC Advance Patent Pool

currently in development, please contact Paul Bawel, SVP, Business Development,

at Paul.Bawel@accessadvance.com.

 

Contact: press@accessadvance.com

 

SOURCE:  HEVC Advance

 

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