Global Mobile Analytics Software and Tools Market was Valued at US$ 1083.66 Mn in 2019 Growing at a CAGR of 9.49% Over the Forecast Period - says Absolute Markets Insights

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PUNE, India, Dec. 17, 2020 /PRNewswire=KYODO JBN/ --

    -  The pandemic is expected to positively impact the global mobile

analytics software and tools market. The rising focus on mobile application

development amongst the end-users to cater to the audience demand for

contactless payments, health tracking and productivity enhancement, etc.,

during these challenging times is expected to fuel this growth. Mobile analytics

tools are essential to gain insights regarding app performance during higher load

scenarios, and prevents from app crashing. Crashing of app leads to a greater churn rate.

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    -  The IT and telecommunication industry accounted for a considerable share

in the global mobile analytics software and tools market [https://www.absolutemarketsinsights.com/reports/Mobile-Analytics-Software-and-Tools-2020-2028-755] in 2019. The advancement in cloud computing is allowing IT companies

to develop mobile applications on both iOS and android platforms with ease.

Performance monitoring tools are being increasing used in the IT industry to

calculate user adoption rate. Thus, mobile analytics software and tools market with

digital marketing features will see greater adoption in the coming years.

    -  North America accounted for the highest share in the mobile analytics

software and tools market in 2019. The presence of a large number of IT

companies in the U.S., coupled with the rising focus on digitization through

the use of mobile applications in industries such as retail, food and beverages

and education, etc., is leading to the greater adoption of mobile application

analytics software. However, the APAC region is expected to show the highest

growth during the forecast years in the global Mobile Analytics Software and

Tools Market, backed by the rising focus on mobile application monitoring in

developed countries like Japan and China.

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    -  Some of the players operating in the mobile analytics software and tools

market are Adobe, Amazon Web Services, Inc. , Amplitude, Inc., App Annie,

AppDynamics, Apple Inc., AppsFlyer, Branch Metrics, CleverTap, Countly Ltd,

Facebook, Flurry, Google LLC. (Firebase), Heap, Inc., Kochava, Leanplum,

Mixpanel, Mopinion, Raygun, and UXCam Inc., amongst others.

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    Source: Absolute Market Insights