PR88727

VENTURA, Calif., Mar. 30, 2021 /PRNewswire=KYODO JBN/--

-- Introducing The Curl Effect(R) by RevitaLash Advanced(R)

Longtime leader and pioneer in the beauty and hair health category, RevitaLash

Cosmetics announces the launch of their first-ever Curl Effect global campaign,

a revolutionary way to add natural curl to your lashes with the brand's

award-winning, best-selling, and globally recognized RevitaLash(R) Advanced

eyelash serum.

Photo -

https://mma.prnewswire.com/media/1475344/RevitaLash_Cosmetics_Curl_Effect_Before_After.jpg

According to NDP market data, mascara is the second leading eye cosmetic

product purchased, and when purchasing a mascara, "curl" is the third most

desired key benefit a consumer is looking for.  Understanding the consumer

demand, RevitaLash Cosmetics sought to provide a natural lash curl, without

added color, that was not only water-proof, humidity resistant, and low

maintenance but long-lasting as well.

Formulated with scientifically advanced technology, RevitaLash Advanced

features patented Curl Effect technology delivered through the brand's

BioPeptin Complex(R), which conditions and improves the appearance of natural

eyelashes, making them appear gorgeous and lush, without any added color.  

"As category innovators in the lash, brow and hair space, we are continuously

devoted to providing cutting-edge advancements with our product portfolio,

starting with our award-winning, renowned RevitaLash Advanced", says Dr.

Michael Brinkenhoff, founder and CEO of RevitaLash Cosmetics.  "For the first

time ever, we are proud to introduce our proprietary Curl Effect global

campaign that sets RevitaLash Cosmetics apart, further solidifying our stance

as the leaders in the lash category."

RevitaLash Advanced Eyelash Conditioner featuring the patented Curl Effect, is

available globally and comes in three convenient sizes and prices:

3.5 mL is $150 USD, 2.0 mL is $98 USD, and 1 mL is $55 USD.

About RevitaLash Cosmetics

RevitaLash Cosmetics is a worldwide leader in developing advanced lash, brow

and hair beautification products. Established in 2006, the collection includes

award-winning RevitaLash(R) Advanced Eyelash Conditioner and RevitaBrow(R)

Advanced Eyebrow Conditioner, and is available in physician's offices, spas,

salons, and specialty retailers across 70 countries. A supporter of non-profit

breast cancer initiatives, RevitaLash Cosmetics donates a portion of proceeds

to research and education initiatives, giving back to the breast cancer

community year-round, not just in October. For information: www.revitalash.com.

[RevitaLash Advanced is not available in California]

SOURCE:  RevitaLash Cosmetics  

CONTACT: revitalash@behrmanpr.com