PR88787

LONDON, March 31, 2021 /PRNewswire=KYODO JBN/ --

-- Makes Global Sensation 'CoComelon' Available to Hundreds of Millions of

Viewers

Moonbug Entertainment Ltd. ( https://www.moonbug.com ), one of the largest

digital media companies in the world, today announced that it has brought the

biggest kids program, CoComelon, to China through broadened and newly

established partnerships with the country's leading streaming platforms - iQIYI

and ByteDance/Xigua Video. With these agreements, Moonbug has extended the

reach of CoComelon, which is already greatly loved in most of the world, giving

the Chinese platforms' hundreds of million viewers access to watch and listen

to content in Mandarin and English.

Photo - https://mma.prnewswire.com/media/1477701/Moonbug_CoComelon_to_iQIYI.jpg

Moonbug has experienced tremendous distribution growth globally and last year

established its footing within China. Moonbug's brands, which are focused on

providing children with enriching content, have continued to grow in fandom and

these new partnerships offer new in-market opportunities for the media company.

"The expansion of CoComelon to China is the start of a new, expansive chapter

for Moonbug and lays the foundation for future partnerships within the market,"

said Nicolas Eglau, Managing Director EMEA & APAC, Moonbug. "Our ambition is to

ensure every child in China has the ability to connect with CoComelon

characters through one or more of their preferred platforms."

CoComelon teaches children how to take on everyday activities and role models

positive behavior with a sense of enthusiasm. Kids can easily relate to the

universal themes and everyday narratives such as eating your vegetables,

learning to tie your shoes and getting ready for bed. With its bright and bold

colors and cheerful nursery rhymes and phrases, CoComelon attracts children

aged one to four to sing and dance along with JJ and his siblings as they learn

letters, numbers, animal sounds, colors and more.

Moonbug is having active conversations with additional partners for further

launches in the weeks to come. To learn more about Moonbug, please visit

https://www.moonbug.com/.

About Moonbug Entertainment

Moonbug Entertainment is an award-winning global entertainment company

providing values-based educational programming for children. Its popular kids

lineup includes global sensations CoComelon, Blippi, Little Baby Bum, My Magic

Pet Morphle, Supa Strikas, Go Buster, Playtime with Twinkle, Gecko's Garage,

ARPO and many more which are available in 27 languages.

In just two years, it has become a kids programming powerhouse with a library

of more than 550 hours of content, which is distributed on more than 100

platforms globally, including Disney, KT Corporation, SK Broadband, Tsutaya,

Tencent and ByteDance/Xigua Video. In May of 2020, Tubular Labs named Moonbug

one of the leading digital kids' entertainment companies in the world based on

the total number of minutes watched worldwide.

About iQIYI

Launched on April 22, 2010, iQIYI is known for its high standards for quality,

as well as its youthful and stylish branding. iQIYI has since achieved

worldwide popularity and built up a massive userbase, allowing the company to

constantly innovate across all areas of its business: technology, content,

marketing and product development. iQIYI listed on NASDAQ on March 29, 2018,

with the ticker symbol of "IQ". The company's comprehensive entertainment

ecosystem provides users with services such as e-commerce, comics, literature,

online games, ticket sales and short videos. We have a diversified business

model, and are leading power in China's online video industry.

About ByteDance

Founded in 2012, ByteDance's mission is to inspire creativity and enrich life.

With a suite of more than a dozen products, including TikTok and platforms

specific to the China market, including Toutiao, Douyin, and Xigua, ByteDance

has made it easier and more fun for people to connect with, consume, and create

content.

The company has more than 240 offices in over 120 cities, including Beijing,

Shanghai, Los Angeles, New York, London, Paris, Berlin, Dubai, Mumbai,

Singapore, Jakarta, Seoul, and Tokyo. As of November 2019, ByteDance has over

60,000 employees and 15 research and development centers around the globe.

SOURCE Moonbug

CONTACT: Kate Holman, kate@clarity.pr