Practical Methods Offers Anti-Counterfeiting and Traceability Solutions with Digimarc

Digimarc Corporation

PR89022

 

BEAVERTON, Ore., Apr. 15, 2021 /PRNewswire=KYODO JBN/ --

 

  -- Extends Digimarc Barcode into South Korea under edgecode(R) brand

 

Digimarc Corporation (

https://c212.net/c/link/?t=0&l=en&o=3129895-1&h=808859789&u=https%3A%2F%2Fwww.digimarc.com%2F&a=Digimarc+Corporation

) (Nasdaq: DMRC), creator of the Digimarc Platform for digital identification

and detection, announced today an agreement with Seoul, South Korea-based

Practical Methods to license the edgecode offering, which provides serialized

Digimarc Barcode on packaging for anti-counterfeiting, supply chain visibility

and consumer engagement initiatives. Practical Methods specializes in segments

within the cosmetics, pharmaceutical, healthcare, consumer packaged goods,

sports, apparel and food industries.  

 

Logo - https://mma.prnewswire.com/media/461519/digimarc_logo.jpg

Photo - https://mma.prnewswire.com/media/1488243/Practical_Methods.jpg

 

"We're excited to offer Digimarc Barcode to our customers under the edgecode

brand, and we see a huge potential for growth, particularly in the brand

protection space," said Practical Methods founder and CEO, Howard Kim. "Our

customers see the value of using Digimarc over other symbologies and brand

protection solutions."

 

The edgecode with Digimarc Barcode is a fully-serialized solution for connected

packaging and variable data printing solutions. The edgecode mobile app is

powered by Digimarc Discover software and is optimized for the varied workflow

requirements and scanning device diversity found in the Asian marketplace.

 

Practical Methods is one of the largest suppliers of variable data barcodes to

the cosmetics sector. The company also partners with an Asian professional

sports league, adding edgecode to game tickets to prevent counterfeiting and

protect the league's brand reputation.

 

"Practical Methods is a passionate advocate for Digimarc Barcode and connected

packaging, and their anti-counterfeiting and traceability solutions are

critically needed in the markets they serve," said Scott Wilcox, VP, Client

Services, Digimarc. "We're proud our technology can support edgecode and help

key industries, such as pharmaceutical and healthcare, gain visibility into

their supply chains, protect customers and preserve their brand's reputations."

 

Find out more about Practical Methods' solutions (

https://c212.net/c/link/?t=0&l=en&o=3129895-1&h=1551765166&u=https%3A%2F%2Fwww.edgeco.de%2F&a=Practical+Methods%27+solutions

) and learn about the traceability benefits of Digimarc (

https://c212.net/c/link/?t=0&l=en&o=3129895-1&h=2432907523&u=https%3A%2F%2Fwww.digimarc.com%2Fsolutions%2Ftraceability&a=traceability+benefits+of+Digimarc

).

 

About Digimarc

Digimarc Corporation (NASDAQ: DMRC) is a pioneer in the automatic

identification of media, including packaging, other commercial print, digital

images, audio and video. The Digimarc Platform takes industry beyond the

barcode, providing innovative and comprehensive automatic identification

software and services to simplify search and transform information discovery

through unparalleled reliability, efficiency and security. The Digimarc

Platform enables applications that benefit retailers and consumer brands,

national and state government agencies, media and entertainment industries, and

others. Digimarc is based in Beaverton, Oregon, with a growing supplier network

around the world. Visit: www.digimarc.com and follow us on LinkedIn (

https://c212.net/c/link/?t=0&l=en&o=3129895-1&h=1322890334&u=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fdigimarc%2F&a=LinkedIn

) and Twitter (

https://c212.net/c/link/?t=0&l=en&o=3129895-1&h=3107033687&u=https%3A%2F%2Ftwitter.com%2Fdigimarc&a=Twitter

) to learn more about The Barcode of Everything(R).

 

SOURCE: Digimarc Corporation

 

Digimarc company contact:

Heidi Dethloff

Vice President

Marketing & Corporate Communications

Heidi.dethloff@digimarc.com

+1-503-469-4974

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