CAS launches new brand reflecting strategic evolution to empower smarter science

CAS

AsiaNet  89270

 

COLUMBUS, Ohio, April 29, 2021 /PRNewswire=KYODO JBN/ --

 

Expanding portfolio of solutions and capabilities addressing growing need for

curated scientific data and expertise to accelerate discovery

 

CAS [ https://www.cas.org/ ], a division of the American Chemical Society (ACS)

that specializes in scientific information solutions, today launched a new

brand reflecting the broadening scope of its solutions and capabilities

critical to advancing scientific discovery. This new brand mirrors the

organization's on-going evolution to enable new and smarter uses of scientific

information as a partner to R&D leaders pursuing more efficient, collaborative,

and customized innovation models.

 

"Our brand evolution is a true reflection of who CAS is today; a dynamic

organization focused on opportunities across the scientific innovation

spectrum. The passion CAS employees share for science and their pride in our

unique contribution to advancing discovery unite us with our customers and

collaborators in a very meaningful way. I am thrilled to see it come to life so

powerfully through this new brand," said Manuel Guzman, President, CAS.

 

This launch is the culmination of global research and consultation with

stakeholders across commercial, academic and government segments to distil the

most impactful elements that CAS provides as an innovation partner. The new

brand embodies the unique role CAS plays in creating connections between

discoveries being made around the world to accelerate breakthroughs. The new

logo evolves the molecular icon, whose three colors represent the hindsight,

insight and foresight that are foundational to scientific discovery.

 

Guzman further reflected, "The pandemic has given people around the world a

renewed appreciation for the importance of speed in scientific discovery and

the power of collaboration to expedite solutions to challenging problems. We

are extremely proud to have collaborated with research organizations around the

globe tackling COVID-19 over the last year by providing information solutions,

publishing insights from our scientists, and building open source datasets."

 

"We continue to advance our content, solutions, and capabilities to ensure we

are contributing in every way possible to our customers' success in this

dynamic innovation landscape. This includes delivering more customized

services, expanding the breadth and depth of our content collection and

solutions, and investing in emerging technology and talent in areas like

analytics, big data, and predictive machine learning," highlighted Guzman.

 

CAS's scientific legacy spans over a century. An early pioneer in digitalizing

scientific information in the 1960s, CAS scientists and technologists developed

the first algorithm to encode two-dimensional chemical structure information

into a computer-readable and searchable format. CAS REGISTRY®, the world's

largest collection of curated information on chemical substances and

biosequences, recently surpassed a major milestone adding its 250 millionth

registered substance – a hybrid oligonucleotide with potential application in

quality control for mRNA drugs and vaccines disclosed in a recent patent

application from Moderna, Inc.

 

Gilles Georges, Chief Scientific Officer at CAS, elaborated on the

organization's evolution, saying "CAS has become much more than a source of

chemical information. Today, we collaborate with organizations working in all

areas of science, from molecular biology to metallurgy. Data custom curated by

our team of hundreds of scientists from publications in more than 50 languages

is being used to train state-of-the-art machine learning algorithms with

potential to drastically expand innovation capacity in segments such as

pharmaceutica [

https://www.cas.org/resources/whitepapers/predicting-new-chemistry ] l,

specialty chemical [

pharmaceutica%20%5b%20https:/www.cas.org/resources/whitepapers/predicting-new-ch

emistry%20%5d%20l ] , and material science [

https://www.cas.org/resources/case-studies/curated-training-sets ]and increase

efficiency of global patent examination [

https://www.cas.org/resources/press-releases/cas-inpi-agreement ]."

 

Georges concluded, "With the volume of scientific data doubling approximately

every two years, the desire to efficiently leverage learnings across these

disciplines can quickly be overwhelmed. By curating, connecting and analyzing

this ocean of data, CAS scientists uncover the insights that enable faster

progress and our solutions put it at researchers' fingertips."

 

Media contact:

Tina Tomeo

cas-pr@cas.org

+1 614-447-3600

 

ABOUT CAS: CAS is a leader in scientific information solutions, partnering with

innovators around the world to accelerate scientific breakthroughs. CAS employs

over 1,400 experts who curate, connect, and analyse scientific knowledge to

reveal unseen connections. For over 100 years, scientists, patent

professionals, and business leaders have relied on CAS solutions and expertise

to provide the hindsight, insight, and foresight they need so they can build

upon the learnings of the past to discover a better future. CAS is a division

of the American Chemical Society. Connect with us at cas.org.

 

Photo -

https://mma.prnewswire.com/media/1498821/CAS__hindsight_insight_foresight.jpg

Logo - https://mma.prnewswire.com/media/1497114/CAS_Logo.jpg

 

Source: CAS

  

 

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