Xinhua Silk Road: S. China-located Guilin Bank sets up multi-tiered service network to boost rural vitalization
AsiaNet 89370
BEIJING, May 5, 2021 /PRNewswire=KYODO JBN/ --
Guilin Bank, a local bank situated in south China's Guangxi Zhuang Autonomous
Region, incubated a multi-tiered service network characterized by widespread
village-, town-, county- and city-level service units to head for a
commercially sustainable path for boosting rural revitalization.
By the end of March, the lender has established 125 branches and sub-branches,
314 community and small- and micro-sized sub-branches, 4,094 rural inclusive
finance service units, and six village banks in Guangxi.
Benefited from its broad and four-tiered service network coverage, villagers in
the numerous localities in Guangxi now enjoy convenient financial services once
only common to urban citizens, such as small sum cash withdrawal, money
transfer, loan consulting, water and electricity fee payment, and social
insurance and medical insurance fee payment.
As Wang Shuchu, chief operating officer of Guilin Bank introduced, villages are
where the bank's rural vitalization work starts as these places usually lack
financial services and setting up service sites in homes of competent villagers
trusted by others can provide all day long service to all villagers.
Wu Dong, board chairman of Guilin Bank said that the bank is dedicated to
financial services equalization and facilitation to bring more benefits to the
vast rural areas in Guangxi.
Taking county areas as a vital access to benefit from local rural and urban
integrated development, Guilin Bank cranked up its lending to entities in local
counties to support overall industrial development, bring up local employment
and village landscape improvement, and enable rural area reforms, agricultural
modernization and rural construction.
Last year, the bank poured 48.9 percent of its newly-added loans for the
county-level borrowers.
According to Wu Dong, nowadays, there is less and less room left for urban
commercial banks to grow, but county areas are a blue sea with significant
development potential. Rural vitalization means not only a mission of the era
but also great opportunities for banks.
By the end of March, Guilin Bank and the village banks it established boasted
assets totaling 391.9 billion yuan, making it the largest local legal person
bank by assets size in Guangxi.
See the original link: https://en.imsilkroad.com/p/321234.html
SOURCE Xinhua Silk Road
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Caption: Photo shows an employee of Guilin Bank explains the rural vitalization policies
to a villager in rural area of Guangxi. (By Jiang Chen)
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