PR90947

PARIS, Aug. 3, 2021 /PRNewswire=KYODO JBN/ --

Prada announces today the worldwide launch of Luna Rossa OCEAN, the new men's

fragrance celebrating humanity augmented by technology, featuring Jake

Gyllenhaal in the advertising campaign film directed by Johan Renck.

To view the Multimedia News Release, please click:

https://www.multivu.com/players/uk/8933251-prada-luna-rossa-ocean-fragrance-campaign/.

The campaign illustrates the conviction that with technology as an extension of

ourselves, we can push beyond our limits, imagine beyond possibility and open

new horizons.

Starring Academy Award nominated actor, and producer, Jake Gyllenhaal as an

explorer at his most spirited, the campaign captures the dynamism and vibrance

of Luna Rossa OCEAN. Directed by Johan Renck, leading cinematic visionary known

for his genre redefining music videos for David Bowie and Beyonce as well as

his award-winning work for HBO's Chernobyl, the Prada Luna Rossa OCEAN film

campaign luxuriously celebrates the spirit of adventure and the spectacular

vastness of the ocean harnessed by innovation.

Set under the sails of the Luna Rossa boat, a masterpiece of cutting-edge

technology, Gyllenhaal embodies the modern adventurer combining physical and

intellectual strength, and pushing beyond his limits at full speed, towards an

ethereal, glowing red moon.

"Prada Luna Rossa OCEAN embodies a sophisticated, yet avant-garde approach to

the modern fragrance for men. We are incredibly excited for the launch of this

new fragrance inspired by the power of man meeting the power of innovation." -

Yann Andrea, Prada Beauty International General Manager

The Prada Luna Rossa OCEAN film campaign launches today worldwide across

television and digital channels, print, outdoor media and collateral materials.

Talent: Jake Gyllenhaal

Film Director: Johan Renck

Music: "Supernova Explosion" by Sebastien LIPSZYC & Emmanuel LIPSZYC

#PradaLunaRossaOcean

#PradaFragrances

About Jake Gyllenhaal

Jake Gyllenhaal is an Academy Award and Tony nominated actor as well as a

producer of note with his company Nine Stories.

Alongside Hollywood's greatest filmmakers, Gyllenhaal has starred in over sixty

feature films including Ang Lee's classic Brokeback Mountain, for which he

received an Oscar® nomination and won a BAFTA for Best Supporting Actor; Dan

Gilroy's Nightcrawler, for which he received Golden Globe, BAFTA, SAG and

Independent Spirit Award nominations, Richard Kelly's Donnie Darko; Sony

Pictures highest grossing film of all time, Jon Watt's Spider-Man: Far From

Home, and many more.

His stage work on Broadway includes the Tony nominated Sea Wall / A Life (Tony

nomination Best Actor, Drama League Award); the hit revival of Stephen

Sondheim's Sunday in the Park with George, and Constellations (Drama League

award) and, on the West End; This is Our Youth (Evening Standard Award).

For the stage, Ninestories produced both Seawall / Alife and Jeremy O Harris's

SLAVE PLAY – both shows received 16 Tony nominations combined for the 2020

Broadway season and both received nods for Best Play.

Most recently, Gyllenhaal re-teamed with director Antoine Fuqua to star in The

Guilty for Netflix, which Nine Stories also produced. The film will be release

Fall 2021. In early 2022 he will be seen starring in Michael Bay's

action-thriller, Ambulance, for Universal.

About Johan Renck

Johan Renck is an award-winning Swedish film, television and music video

director who is based in Stockholm, Sweden. Renck has worked worldwide with

artists such as David Bowie, Beyonce and Madonna. His first feature film,

Downloading Nancy, premiered at the 2008 Sundance Film Festival, and in 2019

and he directed the mini-series Chernobyl for HBO and SKY for which he won the

Primetime Emmy Award for Outstanding Directing for a Limited Series, Movie or

Dramatic Special and the Directors Guild of America Award for Movies for

Television and Limited Series. Prada Luna Rossa Ocean is Renck's first time

working with Prada and with actor Jake Gyllenhaal.

Video - https://youtu.be/TU-9_6l1xkM

Logo - https://mma.prnewswire.com/media/1584120/Prada_Logo.jpg

Contact:

Mickael Roux

Communication and Social Media Manager

mickael.roux@loreal.com

Source: Prestige et Collections International