GWM Holds 2021 Overseas Distributors Online Conference, Aiming to Win Globally with Continuous Change
PR91096
BAODING, China, Aug. 10, 2021 /PRNewswire=KYODO JBN/ --
On August 9, GWM held the 2021 Overseas Distributors Online Conference themed
"To Change & For Future." Representatives from almost 200 overseas distributors
from more than 60 countries and regions such as Russia, Australia, South
Africa, Middle East, North Africa, Central and South America were invited to
participate in the live-streamed conference. The aim of the conference is to
clarify the concept of continuous change, convey GWM's strategy, and strengthen
confidence in the strategy through performance reviews.
GWM achieved sales growth against the backdrop of the continued rebound of
COVID-19 and the global chip shortage. From January to July, 2021, the overall
sales volume of GWM exceeded 700,000 units, a year-on-year increase of 49.9%,
and overseas sales exceeded 74,000 units, a year-on-year increase of 176.2%,
accounting for 10.4% of the overall sales, demonstrating how enormous potential
it has built up for the global market and how advanced its strategy is under
the new situation. Encouraged by this, overseas distributors have overcome
difficulties and made breakthroughs. GWM awarded Sales Pioneer Awards to the
four leading distributors in Chile, Saudi Arabia, Côte d'Ivoire, and Ukraine.
Based on what has been achieved and the 2025 strategy, Meng Xiangjun, the
Rotating President of GWM, pointed out at the conference that the only way to
winning globally is continuous change. He encouraged all GWM people to win in
this global change, making sure that GWM should stand out from other
competitors by focusing on product-oriented winning and insisting on user
operation.
Based on the category operation strategy, GWM will make its products global
hits through "single product evolution" and "category differentiation", and win
the global competition through high-quality products. Following the global
trend of electrification, networking, and intelligence, GWM will lead the new
energy segment with a full range of EV models, rely on technical strength to
consolidate its leading position as an intelligent brand, and create greener,
smarter and safer products for global users.
On the basis of winning through products, GWM will win the hearts of users
based on around and all-field innovation through "deep enterprise reforms",
ultimately winning by building a world-famous brand. While enabling systematic
user operation, GWM is also attracting a growing number of users through
marketing upgrades and method iterations, and consolidating an intelligent and
innovative service ecosystem, to exceed global users' expectations and achieve
word-of-mouth fission.
At the conference, GWM emphasized to overseas distributors the strategic
objectives to make global production and sales volumes reach 4 million units
and the overseas sales reach 1 million units by 2025. GWM will take the
brand-new product segment as ammunition and all-around user operation as the
target to create diversified product experiences and innovative methods for
global users. GWM will continue to change and win the future in global
competitions.
SOURCE: GWM
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