DOCOMO Digital powers Optus's next-gen subscription product SubHub

DOCOMO Digital

PR91166

 

SYDNEY, Aug. 18, 2021 /PRNewswire=KYODO JBN/ --

 

DOCOMO Digital, the world's preeminent mobile commerce enabler, has

co-developed a next-generation smart subscription management and bundling suite

for Optus, one of Australia's leading telecommunications and technology

companies. Optus SubHub, is a subscription management service designed to be a

one-stop shop for consumers to seamlessly manage their 3rd-party OTT

subscriptions and avail exciting discounts and bundled offers from Optus.

Consumers can conveniently and securely pay for these subscriptions as part of

their monthly mobile phone or broadband bills.

 

Australia is ranked seventh globally in terms of penetration of leading video

streaming services, according to Statista[1]. Optus SubHub will make adding and

modifying these and other subscriptions a breeze for Optus customers. Optus

chose to work with DOCOMO Digital for their productized Software-as-a-service

(SaaS) platform with mature APIs, successful deployments, and existing

integrations with leading brands such as Amazon Prime. Optus wanted to work

with a provider with global experience in integrating global OTT providers and

managing subscription bundles and promotions for large mobile carriers.

 

"SubHub takes the clutter of managing multiple OTT subscriptions away from our

customers to offer a simple user experience and more value from. We found the

right partner in DOCOMO Digital to bring SubHub to market with their proven

track record in direct carrier billing and subscription bundling," Optus Head

of TV and Content, Corin Dimopoulos said.

 

"As a progressive carrier, Optus is developing the next-generation digital

services business beyond connectivity, and we are very excited to be a part of

this journey. Our productized SaaS platform is purpose-built to reduce

time-to-market and effort on the part of Optus's internal teams while offering

robust analytics, reporting and fraud prevention", said Jonathan Bennett, Chief

Commercial Officer at DOCOMO Digital.

 

Optus will launch SubHub with exciting promotions on Amazon Prime, Kindle

Unlimited and Calm this month, with more services to come, visit

www.subhub.optus.com.au.

 

About Optus

 

Optus (Singtel Optus Pty Ltd) was founded in 1991 and is one of Australia's

leading telecommunications companies and part of Singtel.   Optus has over 10M

customers and operates Australia's home of premium European football; video

streaming service Optus Sport - which launched in June 2016. Optus holds the

exclusive rights in Australia for the English Premier League, Barclays FA

Women's Super League and is the home of the FIFA Women's World Cup 2023 in

Australia and New Zealand.  Optus Sport, with more than 900,000 active

subscribers, also offers customers health and well-being content through OS

Fitness.  

 

For more information, visit https://www.optus.com.au/

 

About DOCOMO Digital

 

DOCOMO Digital is the international payments business of NTT DOCOMO. We partner

with carriers, merchants, OTT services, app stores and payment providers in

both developed and emerging markets around the world. We solve the challenges

of customer acquisition and retention, regulation, and complexity for our

partners with alternative payment methods such as direct carrier billing and

digital wallets. With teams based in fifteen countries, we enable our partners

to grow their digital services revenues while enhancing the customer experience

for their users. Our robust managed services platform and coverage across

carriers and the most locally relevant payment methods enable faster

time-to-market, especially for streaming, gaming, eCommerce, and productivity

application providers.

 

For more information, visit www.docomodigital.com or find us on LinkedIn.

 

Logo - https://mma.prnewswire.com/media/1529217/DOCOMO_Digital_Logo.jpg

 

Media enquiries:

Rahul.mudgal@docomodigital.com

Tel: +65 9781 7160

 

[1] https://www.statista.com/topics/5038/video-streaming-industry-in-australia/

 

 

Source: DOCOMO Digital

 

 

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