KKStream Shares Their Observation On Key B2B Streaming Trends In Newly-Released APAC Streaming Industry Insight Report
KKStream published its 2021 2H Industry Insights Report “Streaming Applications Among APAC Companies: Trends and Case Studies”.
PR92575
TAIPEI, Oct. 26, 2021/PRNewswire=KYODO JBN/--
Inquiry KKStream received from APAC companies grew by 22% in 2021. Businesses
save an average 43% of external communication cost with KKStream's modular
streaming solution--BlendVision.
KKStream, the APAC leading service provider of B2B streaming technology,
published its 2021 2H Industry Insights Report "Streaming Applications Among
APAC Companies: Trends and Case Studies" today, which is based upon its
experience collaborating with major businesses to analyze the trends in B2B
streaming applications and shares how different industries can grow their
businesses through leveraging streaming solutions. The Report includes three
case studies, introducing how key Taiwanese companies adopt streaming solutions
in external communication for improved competitiveness in the wave of digital
transformation, and the key factors to their success.
Companies benefit the most by leveraging streaming solution in Customer and
Channel Relations(CR)
KKStream's data from 2020 to 2021 shows that companies can save an average 43%
in costs after switching from offline events to online streaming for external
communications, with Customer and Channel Relations(CR) related communications
benefiting the most. For example, live streaming a business development event
online would avoid any constraints in geographic distance or venue size. By
doing so, businesses can increase the frequency of communications, and
significantly reduce cost and effort on venue, food and beverage, and travel
expenses. KKStream also observed that companies tend to rely on streaming
solutions in managing Investor Relations(IR), Customer and Channel Relations
(CR), and Public Relations(PR).
Four key advantages of streaming solutions allow businesses to solve offline
communication pain points, and yield greater benefits from online and hybrid
events.
Based on years of experience in providing B2B streaming services, KKStream
shares four popular streaming features among businesses: access management and
content protection; simulive streaming; live chat and poll, and livestream
replay (live to VOD). Information security is the key factor companies take
into consideration when deciding a streaming solution, KKStream's BlendVision
streaming solutions offer information security features such as permission
management, watermarking, and DRM content encryption technology, alleviating
security concerns for business.
KKStream also discovered that 65% of companies prefer to apply simulive
streaming in their live events, in which a part of the event is pre-recorded
and goes through post-editing, to provide better audiovisual quality through
post-production technology and create an experience comparable to offline
events. 73% of companies use chatroom and polling features in their online live
events, while 90% of event organizers would allow the livestream to be replayed
in order to increase interaction and create The Long Tail Effect. Compared to
offline events, these features allow streaming events to become more effective
at driving results.
High-quality streaming solution satisfies multi-purpose communications and
security demands, driving 16% YoY market growth
The pandemic overturned how companies plan and execute external communications,
and expectations from their target audience have also changed. With the public
becoming more familiar with the digital low touch "new normal", video streaming
applications evolved from being what companies "need" to what they "must do".
In 2021, KKStream witnessed 22% growth in the demands from APAC companies for
streaming solutions, and expects a 16% YoY market growth until 2025 with the
applications in Customer & Channel communication(CR) to grow most
significantly. KKStream's industry-leading streaming technology not only
supports business needs of multi-purpose communication but also maximizes the
benefits of technology with data and analytic insights gathered from audiences.
"The demand for streaming solutions from companies around the world has grown
significantly since 2020," said Eric Tsai, General Manager of KKStream. "We are
now seeing this trend expanding from Europe and the United States to the APAC
region. Companies from APAC are also leveraging on-demand and live streaming
solutions to create a variety of applications as restrictions continue for
offline events. We are excited to share KKStream's first-ever APAC streaming
Industry Insight Report for companies to better understand how businesses are
digitizing their communications and optimizing through data. Streaming has
allowed these companies to save time and cost while gaining greater security
protection and other benefits. We are glad to see that more APAC companies are
using enterprise-grade video streaming solutions for their external
communications to break through the constraints of space and time and reach a
global audience."
As business communications enter a new era, streaming technologies can support
various needs of an industry in external communications. As a result, streaming
is not only relevant to the entertainment and media industries but also plays
an important role in business communications. Companies in financial,
technology, education, and other sectors are all leveraging video streaming to
connect in new dimensions and become a leader in this fast-changing world.
To download the full report, please visit:
https://www.kkstream.com/cases-insights/2021-streaming-insight-report-en/
About KKStream
Founded in 2016, KKStream is the leading provider of B2B streaming service
solutions. We use cloud-based streaming, AI, and data analysis to provide
enterprise customers a complete media streaming solution and professional
consulting service. KKStream is a subsidiary of KKBOX GROUP and headquartered
in Taipei, with R&D teams located in both Taipei and Kaohsiung, and an office
in Tokyo. Our customers span across telecom operators, media companies, online
events and ticketing, online education, and home fitness. Through our
BlendVision solution, we offer "Streaming-as-a-Service" products that are both
flexible and modular to allow companies easily implement streaming technology,
and allow various industries to deliver video streaming applications in high
quality. Official website: www.kkstream.com
SOURCE KKStream
Image Attachments Links:
Link: http://asianetnews.net/view-attachment?attach-id=405232
Caption: KKStream, the APAC leading service provider of B2B streaming technology,
published its 2021 2H Industry Insights Report “Streaming Applications Among
APAC Companies: Trends and Case Studies”.
本プレスリリースは発表元が入力した原稿をそのまま掲載しております。また、プレスリリースへのお問い合わせは発表元に直接お願いいたします。
このプレスリリースには、報道機関向けの情報があります。
プレス会員登録を行うと、広報担当者の連絡先や、イベント・記者会見の情報など、報道機関だけに公開する情報が閲覧できるようになります。