CLE DE PEAU BEAUTE CELEBRATES 40 YEARS BY UNVEILING THE NEXT CHAPTER
PR93705
TOKYO, Jan. 13, 2022 /PRNewswire=KYODO JBN/ --
Beginning in 2022 Dakota Fanning, Diana Silvers, and Ella Balinska will join
Cle de Peau Beaute as Global Brand Ambassadors.
Cle de Peau Beaute, Global luxury skincare and makeup brand, turns forty this
year – marking four decades in pursuit of Radiance and masterful craftsmanship
through science and innovation. This anniversary marks the ideal occasion to
commemorate achievements while presenting the brand's bold aspirations for the
future. To herald the next chapter, Cle de Peau Beaute is honored to introduce
Dakota Fanning, Diana Silvers, and Ella Balinska as the new faces of the brand.
Each one of these incredible women embody characteristics of the brand's DNA;
intelligent and uncompromising, while representing a global community of women
who possess an innate radiance that makes each one so extraordinary.
In line with Cle de Peau Beaute's trademark dedication to harnessing the best
in Science and Innovation, the brand leveraged cutting edge technology to
congregate media from around the world in The House of Infinite Radiance – a
virtual home that presents all facets of the brand, present and future. In The
House of Infinite Radiance, guests had the opportunity to meet Cle de Peau
Beaute's three new Global Brand Ambassadors for the first time and preview the
covetable collections that will be presented during the year ahead, through
interactive touchpoints and bespoke content.
"Our fortieth anniversary is an important occasion for Cle de Peau Beaute and
it is the ideal opportunity for us to celebrate the women that we serve. We
firmly believe that inner radiance lies at the core of every woman – the brand
also recognizes that true radiance is multi-faceted and finds expression in
many different ways, each one as uniquely beautiful as the other. I'm therefore
delighted to introduce Dakota, Diana, and Ella, three actors who are truly
representative of today's women, empowered, confident, socially conscious, and
always working towards unlocking their own potential and the potential of those
around them. We're so excited to have them as a part of the Cle de Peau Beaute
family," said Ms. Mizuki Hashimoto, Chief Brand Officer of Cle de Peau Beaute.
When asked what it meant to them to be joining the Cle de Peau Beaute family,
Dakota Fanning said, "It's an honor – not just to be asked to represent such a
distinguished luxury brand but also to take on this role with talented women
like Ella and Diana. I've always been a fan of Cle de Peau Beaute products and
I share the brand's belief about the importance of embracing and celebrating
your unique and individual strengths."
Diana Silvers added, "Cle de Peau Beaute is a brand with such a rich story, and
what really resonates with me is their pursuit of excellence. They're always
seeking to innovate and evolve, and I've seen how that results in such
high-quality products designed with women's individual strengths in mind. The
brand has built this global community of support around that message, and I'm
really looking forward to being a part of that journey with Dakota and Ella."
Ella responded, "What really speaks to me about the brand is that it champions
high-quality products and a global philanthropic mission that empowers girls to
find their voice through education. This is important to me, and I'm proud to
do that with outstanding women like Dakota and Diana."
The actors will make their first commercial appearance in January 2022 in a
campaign shot by Cliff Watts. Dakota, Diana, and Ella will attend exclusive
media launch events, starting this January with The House of Infinite Radiance.
Over the course of 2022, Cle de Peau Beaute will be proudly presenting exciting
new products and collections to celebrate this special year and to demonstrate
their commitment to always striving for ultimate Radiance and perfection.
About Cle de Peau Beaute
Cle de Peau Beaute, the global luxury brand from Shiseido Co., Ltd., was
founded in 1982 as the ultimate expression of elegance and science. Cle de Peau
Beaute means the key to skin's beauty. The philosophy of the brand is to unlock
the power of a woman's radiance by harnessing makeup technologies and advanced
skincare from around the world. Forever guided by an exquisite aesthetic
sensibility and intelligence, Cle de Peau Beaute has instilled its products
with modernity, enchantment, and dynamism to emerge as an industry leader in
delivering radiance so remarkable, it emanates from within. Available in 23
countries and regions worldwide*.
*As of January 2022.
Cle de Peau Beaute 40th Anniversary Site:
https://www.cledepeau-beaute.com/int/40th-anniversary.html
Cle de Peau Beaute Brand Ambassador Site:
https://www.cledepeau-beaute.com/int/meet-ambassador.html
Cle de Peau Beaute Official Instagram:
https://www.instagram.com/cledepeaubeaute/
Brand Ambassador Biographies
Dakota Fanning is an American actor with an extensive list of films to her
name. She is the youngest actor to have been nominated for a Screen Actors
Guild Award®. More recently, she was seen reprising her role of Sarah Howard in
the second season of the critically acclaimed series, The Alienist. The series
premiered in the U.S. as Cable's No. 1 New Drama and was nominated for a Golden
Globe® Award along with an Emmy(R) Award for Best Limited Series. Fanning, who
also recently starred in Quentin Tarantino's Once Upon a Time in Hollywood,
will next be seen starring in the upcoming anthology series The First Lady and
the drama series Ripley, both for Showtime. Apart from being a successful
actor, she is also an Artist Ambassador for Save the Children.
Diana Silvers, American actor and model, made her debut in M. Night Shyamalan's
Glass. She is known for her role as Hope in Olivia Wilde's Booksmart, as Erin
Naird in Space Force on Netflix, and as Maggie opposite Octavia Spencer in
Blumhouse/Universal's Ma. Diana is a rising star, with headlines naming her
"Hollywood's Newest Leading Lady." Outside of acting, Diana is passionate about
giving back to her community; she supports many philanthropic causes, including
St. Jude Children's Hospital, the National Breast Cancer Foundation, and the
Joyful Heart Foundation.
Ella Balinska is one of the most promising young actors of her generation. She
is best known for her debut and leading movie role of Jane Kano, a fierce,
former MI-6 agent in Charlie's Angels. Next, she stars in Netflix's highly
anticipated live-action series Resident Evil, which recently wrapped
production, and in Blumhouse-produced feature film, Run Sweetheart Run, which
premiered at Sundance Film Festival and will have a global release on Amazon
Prime. Ella has also been announced to take on the lead role of Frey Holland in
Square Enix's video game epic Forspoken for Playstation 5. Ella has cemented
her place in fashion and philanthropy; notably being the Global Ambassador for
the iconic Panthère de Cartier Jewellery collection, and was invited to join
the British Fashion Council as a founding patron of the BFC Foundation Charity.
Having trained at the Guildford School of Acting in London, where she graduated
with honors, she recently established a scholarship at her Alma Mater for
students from the global majority — supporting and deepening understanding of
cultural identity and authenticity whilst training their craft.
Source: Cle de Peau Beaute
Image Attachments Links:
Link: http://asianetnews.net/view-attachment?attach-id=411062
Caption: Diana Silvers, Dakota Fanning, and Ella Balinska (Left to Right)
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