World's first underwater bar opens to mark the launch of Hendrick's Neptunia Gin
PR96100
MADRID, May 19 2022 /PRNewswire=KYODO JBN/ -
World's most unusual gin Hendrick's has surprised in an unusual way with
NEPTUNIA PUBMARINE, the first underwater bar in the world. Attendees enjoyed a
gin-tonic underwater to the astonishment of sea animals and mermaids.
By the name of PUBMARINE,this exclusive immersive experience allows for the
underwater enjoyment of unusual Hendrick's gin-tonic for the first time in the
brand's history.
NEPTUNIA, Hendrick's newest limited edition gin-tonic made from a combination
of refreshing botanicals sourced from the Scottish coast that encapsulates the
awe-inspiring magic of the sea inside a bottle.
Hendrick's has partnered with the Seagrass Project, an environmental charity
dedicated to the conservation of marine ecosystems and fundraising to support
marine biodiversity.
Neptunia Pubmarine, an underwater bar. PUBMARINE is born from the unusual
singularity that characterizes the Scottish distillery Hendrick's and from the
ocean legends that inspire Neptunia, its newest gin. On the bar, designed in a
purest Victorian style, appeared immersed in one of Madrid's main aquariums to
honor Neptunia, Hendrick's new limited edition on May 18.
The first underwater bar in the world, an exclusive immersive experience
Fearless attendees who dared to descend to the depths of the sea and sit at
this unusual bar installed on the sand of the ocean floor had the opportunity
to taste a cocktail underwater thanks to the latest generation of
specially-designed scuba tanks for this purpose. The tasting atmosphere
includes being surrounded by all kinds of marine species: sharks, cow-nosed
rays, turtle masks and even mythological mermaids…
In short, a totally immersive and unprecedented experience paired with
Hendrick's NEPTUNIA where participants were able to delight in the latest great
creation of Ms Lesley Gracie's Cabinet of Curiosities, Hendrick's NEPTUNIA.
The latest from Hendrick's inspired by the sea
Neptunia, Hendrick's new limited edition is a mysterious blend of refreshing
botanicals from the Scottish coast that manages to express the magic of the sea
in liquid form, creating a rich and evocative sensory experience bottled in a
gin.
Commitment to the Seagrass project
With the launch of NEPTUNIA, Hendrick's will raise funds to support marine
ecosystems, one of the least known but most important groups of organisms
living at the sea. Funds raised from NEPTUNIA's sales will be donated to
Seagrass and will cover the costs that enable the charity to sustainably scale
its operations to restore and protect marine biodiversity globally.
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Photo - https://mma.prnewswire.com/media/1822018/HENDRICKS.jpg
Video - https://mma.prnewswire.com/media/1822024/HENDRICKS_Video.mp4
Contact:
Olmo Redondo
Phone: +34 619 17 81 84
Mail: olmo.redondo@truepr.es
SOURCE: HENDRICK'S
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