Smartfren and Mobileum Sign Multi-Year Agreement to Enhacne Customer Experience and Personalized Product Development
PR96364
CUPERTINO, Calif., June 8, 2022 /PRNewswire=KYODO JBN/--
Deep Network Analytics and Applied Machine Learning Provides Intelligence
Related to Network for Improving Customer Experience
Mobileum Inc. ("Mobileum"), a leading global provider of analytics solutions
for roaming and network services, security, risk management, testing, and
monitoring, today announced it has entered into a multi-year partnership with
PT Smartfren Telecom Tbk ("Smartfren"), a leading progressive mobile operator
in Indonesia. The new contract delivers Mobileum's digital insights and network
analytics which will allow Smartfren to strengthen and enhance Customer
experience and personalized product development as well as improve service
quality and performance for its over 33 million subscribers in Indonesia.
Smartfren will leverage Mobileum's recently acquired Niometrics' Deep Network
Analytics (DNA) software to derive insights from the volumes of user data
traversing its network. Integrating with Smarfren's existing data core network
and its data-warehouse the solution identifies multi-dimensional data
attributes, uncovering how the network responds to specific usage demands,
providing Smartfren with trends into the application experience and overall
device performance in the network.
To cater to growing demand for video streaming in Indonesia, Smartfren will
also use Mobileum's Video Streaming Analytics (VSA) solution to deliver high
quality online video experiences to its customers. VSA uses advanced machine
learning algorithms to determine performance and experience metrics, such as
poor resolution or high buffering times, and gives Smartfren the capability to
quantify, assess, and improve the quality of video streams delivered throughout
its network.
This partnership reaffirms Smartfren's commitment as Indonesia's leading
telecoms provider to continuously invest in emerging technologies and offer an
exceptional quality of service to its customers.
Commenting on the partnership between Smartfren and Mobileum, Sandeep Mishra,
CEO of Sinarmas Cognitive and Big Data, said: "Smartfren is excited to leverage
Mobileum's deep network analytics towards better product offerings and improved
experience to our customers. The insights from the solution will help us drive
both performance and experience improvements across all customer segments.
Commenting on the partnership, Sam Lau, Senior Vice President of Global Sales,
Analytics and Engagement of Mobileum, said: "We are very pleased with the
opportunity to collaborate with Smartfren in its pursuit of excellence for
complex digital networks. Being the leading progressive mobile operator in
Indonesia, the company gives Mobileum the privilege to stretch our network
analytics technology into the territory of ground-breaking scalability. We are
confident that our analytics solutions will serve Smartfren well in its pursuit
of service excellence."
About Smartfren
PT Smartfren Telecom Tbk (IDX: FREN) is one of the telecommunications service
providers in Indonesia. In 2015, Smartfren innovated by launching the first
commercial 4G LTE Advanced service in Indonesia, and in early 2016, Smartfren
again made history as a telecommunications company in Indonesia that provides
Voice over LTE (VoLTE) services commercially. In 2017, Smartfren confirmed its
position as a leading telecommunications operator service provider in providing
4G-based telecommunications services and made Smartfren the only operator
operating on a fully 4G network. In 2019, Smartfren successfully carried out a
5G trial which was carried out in Jakarta and this year, Smartfren became the
first operator in Indonesia to present eSIM innovation. With the eSIM
innovation, Smartfren gives its customers the advantage to access the Smartfren
network to their communication devices without using a physical SIM card. eSIM
stores phone numbers, subscription packages, network configurations that allow
your device to connect to Smartfren. Now, with a wide network coverage area,
through around 42,000 4G BTS spread across 220 cities throughout Indonesia,
Smartfren has been asked to become the official telco partner for well-known
global smartphone brands, such as Samsung. For internet service packages,
Smartfren is currently establishing itself as a telecommunications operator
that provides a variety of starter packs and internet package services.
Smartfren has a Starter Card and Smartfren GOKIL MAX, Unlimited, Quota Nonstop,
and 1ON+ internet packages. In addition to offering a variety of data and voice
products and services, Smartfren also provides corporate business solutions,
for business solutions for institutions and corporations in Indonesia. For more
information, please visit www.smartfren.com
About Mobileum Inc.
Mobileum is a leading provider of Telecom analytics solutions for roaming, core
network, security, risk management, domestic and international connectivity
testing, and customer intelligence. More than 1,000 customers rely on its
Active Intelligence platform, which provides advanced analytics solutions,
allowing customers to connect deep network and operational intelligence with
real-time actions that increase revenue, improve customer experience, and
reduce costs. Headquartered in Silicon Valley, Mobileum has global offices in
Australia, United Arab Emirates, Germany, Greece, India, Indonesia, Portugal,
Singapore, and UK.
Learn more in https://www.mobileum.com/ and follow @MobileumInc on Twitter
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Source: Mobileum
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