PR99646

BARCELONA, Spain, Feb. 28, 2023 /PRNewswire=KYODO JBN/ --

Huawei showcased the latest AR search function and On-screen Lens function of

its mobile search engine, Petal Search, at MWC Barcelona 2023. These functions

allow Petal Search to assist users by serving in roles like interpreter and

product narrator, meeting user requirements for text, image, and object

recognition across multiple scenarios including travel and entertainment. Based

on deep learning and large-scale machine learning technologies, Petal Search

can recognize hundreds of thousands of objects from dozens of categories in

centiseconds, while also supporting translation between multiple mainstream

languages. The search engine can quickly identify content on the screen,

display search results, and then translate them, delivering a convenient and

intelligent mobile search experience to consumers.

Constantly enhance AR search to expand application scenarios

According to Statista, the compound annual growth rate (CAGR) of global paying

users of AR-related services reached 64% during the 2020 to 2022 period. This

year, Petal Search upgrades its AR search capability. The function trains

models based on hundreds of millions of data records to learn the abstract

features of images and builds an online index library of tens of billions of

images. This function, combined with the efficient and stable online retrieval

capability, allows the system to complete retrieval and return accurate results

in just centiseconds. The AR search function built into the app means that

users do not need to take photos anymore when they want to recognize an object.

Instead, they simply need to tap the visual search icon and point their Huawei

phone camera at the content they want to recognize in order to receive

real-time results. This greatly increases recognition speed while ensuring

stability, and expands application scenarios. For example, users can utilize AR

search to quickly recognize unknown plants while outside, or seamlessly

translate restaurant menus while traveling abroad. Currently, the AR search

function can recognize hundreds of thousands of objects, including celebrities,

animals, plants, and landmarks. In addition, with the support of

Huawei-developed optical character recognition (OCR) and machine translation

technologies, many major languages can be translated into multiple others.

Aside from helping users quickly learn more about the world in front of their

cameras, Petal Search offers the On-screen Lens function to help them discover

even more. In general mode, this function identifies content on the screen and

displays related search results, such as information about the object in the

image and similar images. In translation mode, users can translate screen

content and save translation results on the go, making browsing websites and

reading news in foreign languages a hassle-free experience.

Aggregate tools, content, and services to elevate the one-stop search experience

To bring users a better one-stop search experience, Petal Search offers a

comprehensive search capability that integrates tools, content, and services.

With Petal Search, users can securely download a plethora of apps, use daily

tools to check the weather, translation, and exchange rates anytime and

anywhere, in addition to viewing trending news, video, images, and academic

knowledge. Petal Search is tailored for users in different countries and

regions. The app has already launched wide-ranging localized features, such as

the load shedding card in South Africa and earthquake information card in Latin

America. In addition, Petal Search has joined forces with more than 3000

ecosystem partners to provide users with one-stop services that cover scenarios

like shopping, travel, and local life.

Currently, Petal Search offers services to users from over 170 countries and

regions, supports more than 70 languages, and complies with the local General

Data Protection Regulation (GDPR) standard. As a key component of Huawei's

"1+8+N" strategy, Petal Search will constantly utilize cutting-edge

technologies based on Huawei's software and hardware capabilities, fine-tune

localized search services, and evolve towards a more convenient and intelligent

one-stop search experience.

If you would like to find out more about HUAWEI Petal Search, here is the

direct download link for Petal Search.

https://search-app-dra.dbankcdn.com/app/PetalSearch/MWC/PetalSearch-MWC2023.apk

SOURCE  Huawei Device Co., Ltd.

Image Attachments Links:

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   Caption: AR search experience at MWC 2023

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   Caption: Petal Search feature: On-screen Lens