- Qualified Countries/Regions Increased by 4 to Total of 11 -

Mandom Corp. announced on August 19 that it is now accepting applications for the 10th "GATSBY Student CM Awards," an international student contest for producing video commercials featuring GATSBY, a glooming brand for men, until November 2 *, 2015.

* As the deadline hours are different from country to country, please check them on our  

website.

In commemorating the 10th anniversary of the awards, so far limited to Asian countries/regions, Mandom added four countries -- the U.S., U.K., Canada and Mongolia -- to seven countries/regions previously accepted.

Official website: http://award.gatsby.jp/international/

About "GATSBY Student CM Awards"

Held first in 2006, the "GATSBY Student CM Awards" had since been expanded to reach seven Asian countries/regions, with 920 applications submitted in 2014. The contest has been opened not only for students aspiring to become a professional movie creator but also for any amateur students interested in making videos.

GATSBY aims for supporting creative activities of young people by providing them with a forum for making their works public and communicating among them. In addition to providing the GATSBY brand products, the company also has a mission for providing youths of the world who love GATSBY with a chance to fulfill their dream.

Awards Expanded on 10th Anniversary

In commemoration of the 10th anniversary, the contest has become more attractive with a variety of new projects and open for a larger number of students.

- Cannes Lions International Festival of Creativity

The grand prix-winning video CM will be considered for presentation at the Cannes Lions International Festival of Creativity in addition to being broadcast over terrestrial TV networks in Japan. For those youths aspiring in earnest to become a professional video artist, the Cannes Lions International Festival of Creativity would be a great opportunity to examine their work in a high-level environment.

- New Entrants

The contest, previously confined to applicants from seven Asian countries/regions, is now expanded globally to include applicants from the U.S., U.K., Canada and Mongolia.

- "Young GATSBY Awards" for High School Students

"Young GATSBY Awards" for high school students have been established to inspire the youngest qualified generation.

- Actor Shota Matsuda to Join

Actor Shota Matsuda, who is the GATSBY image character, will be present in the final round of the contest.

About Mandom Corp.

President & Executive Officer: Motonobu Nishimura

Headquarters: Osaka City

Source: Mandom Corp.