Moet & Chandon's Electric New Partnership With Formula E

PR76587

PARIS, Dec. 3, 2018 /PRNewswire=KYODO JBN/ --

    Not for distribution in France and Russia.

    Moet & Chandon proudly reveals its new partnership with the electric street

racing series - the ABB FIA Formula E Championship. It's the meeting of two

pioneers: Moet & Chandon, a Maison that contributed to introduce champagne to

the world, and Formula E, the world's first fully-electric international

single-seater category in motorsport. Beyond creating memorable experiences

shared with fans around the world, both brands are also dedicated to passing on

the very best to future generations through sustainability, technology and

innovation.

    To view the Multimedia News Release, please click:

https://www.multivu.com/players/uk/8454851-moet-and-chandon-partnership-formula-e

    The worldwide partnership will officially kick off for season five of the

championship,  which begins on December 15, 2018. As Official Champagne

Supplier, the Maison and its champagne will be present from the winner's podium

to hospitality areas including VIP lounges, as well as the dedicated fan zone -

the Allianz E-Village.

    Driving the future, building a responsible legacy

    The driving force behind Moet & Chandon's partnership with Formula E is a

shared commitment to the environment. For Moet & Chandon, nature is precious:

it's the source of the champagne's quality and identity, and the heart of the

Maison's success since 1743. A leader in Champagne, Moet & Chandon is also a

leader in sustainable viticulture: in 2007 it obtained ISO-14001 certification

for all its sites and activities, and then in 2014 obtained a double

sustainable viticulture and high-quality environmental certification throughout

its estate. Formula E, among its actions, fights climate change by offering

electric vehicles as a solution to air pollution in city centres and breaking

down the barriers to the electric vehicle market. Most recently the electric

street racing series was awarded with ISO 20121 certification for leading the

way in sustainable practice at events.

    Stephane Baschiera, President & CEO of Maison Moet & Chandon said, "Moet &

Chandon looks forward to partnering with Formula E, an innovative brand that

supports the future of sustainable mobility. As a Maison that has made

technology an essential component of our strategy - from the broad scope of our

R&D to the precision of our sustainable viticulture practices - it is a

pleasure to work with Formula E, who operates at the forefront of technology

and rethinks the future."

    Alejandro Agag, Founder & CEO of Formula E said, "With the prospect of

serving up another intense and unpredictable year of racing in season five -

we'll be celebrating the most memorable moments in style together with Moet &

Chandon. This partnership is yet another demonstration of the continued growth

of Formula E and the ever-expanding portfolio of well-known brands such as Moet

& Chandon."

    A new take on Moet & Chandon's longstanding motorsports heritage

    Moet & Chandon's partnership with Formula E is an exciting first for the

Maison- even if this isn't the Maison's first time around a race track. As one

of the first companies to support sports through committed brand sponsorship,

Moet & Chandon has previously been the official champagne of numerous

automobile competitions and races dating back to the 1930s. In this new

partnership, Moet & Chandon remains faithful to its racing heritage; but in

supporting Formula E, it looks ahead to the exciting new future of the sport.

    Rodolphe Moulin-Chabrot - Corporate Communications Director -

rmoulinchabrot@moethennessy.com

    Patricia Criton-Dermidjian - Corporate Communications Manager -

pcriton@moethennessy.com

Source:  Moet & Chandon