AsiaNet 89856

LONDON, June 2, 2021 /PRNewswire=KYODO JBN/ --

As part of an on-going programme of digital transformation at its bottling

plants, Coca-Cola Beverages Africa (CCBA) is collaborating with pricing and

rebate management experts Flintfox, and Microsoft to modernise how it uses

technology. The collaboration will help the bottling giant retire legacy

solutions, to better manage pricing and overcome existing challenges at all

stages of the supply chain.

Trade Revenue Management and the RMx pricing engine provide CCBA with the

ability to manage advanced pricing and promotions, reduce operating costs and

monitor margins. By extending the capability of Microsoft Dynamics 365 and

integrating with existing e-commerce and sales force automation platforms,

Flintfox will enable real-time hyper-speed pricing and help deliver accurate

pricing across the supply chain.

The collaboration between Microsoft and Flintfox helps CCBA to accelerate its

digital transformation journey, via seamless digital systems that enable the

entire business to operate as one.

Flintfox EMEA Director Mark Conway said: “It’s an exciting time to be working

with CCBA, as they bring their digital transformation vision to life via

Microsoft Dynamics 365 and set out on a path of accelerated growth. Our

intelligent solutions will reduce operating costs, create productivity gains

and future-proof operations. What’s more, we will provide real-time pricing

accuracy across CCBA’s channels and deliver significant, measurable ROI to the

business.”

Coca-Cola Beverages Africa Chief Information Officer Joshua Motsuenyane said:

“Because CCBA was born out of a merger of different companies, there are a

number of infrastructure redundancies, supply duplications, and lines of

accountability that were blurred. We needed to perfect the overall business’

ability to operate as one and improve pricing transparency and visibility.

Flintfox and Microsoft helped us strategise how to better manage advanced

pricing, promotion management, and complex supply chain pricing, as well as

provide a roadmap for the future. This integration with Flintfox and Microsoft

modernises the way we use technology across our entire IT landscape and allows

us to completely retire legacy systems.”

Gavin Holme, consulting services director, Microsoft South Africa said:

“Flintfox’s Trade Revenue Management and RMx pricing extended the capabilities

of our Finance and Operations solutions, enabling CCBA’s digital

transformation. With Dynamics 365, Microsoft 365, and Azure, CCBA will achieve

their goal to unify operations and intelligently adjust processes in real time.”

Photo - https://mma.prnewswire.com/media/1522996/Flintfox_CCBA_Microsoft.jpg

Source: Flintfox