PR90647

BEIJING, July 15, 2021 /PRNewswire=KYODO JBN/ --

The China Media Group (CMG) and ASEAN media on Wednesday initiated a

partnership which has been established to promote mutual communications at the

2021 ASEAN Media Partners Forum.

Members agreed to issue a joint statement, which aims at strengthening

cooperation between the CMG and ASEAN media partners in the post-pandemic era

and fostering greater regional prosperity.

The forum was hosted by the CMG. It gathered around 100 guests from 33

organizations in China and 14 foreign countries who attended the event in

person or online.

Shen Haixiong, President and Editor-in-Chief of CMG, delivered a welcome

speech. Noting this year marks the 30th anniversary of the dialogue relations

between China and ASEAN, Shen said the media has played an irreplaceable role

in promoting steady and sustained advancement of China-ASEAN relations.

"In recent years, CMG and media organizations of ASEAN countries have been

engaged in multi-dimensional and multi-level exchange and cooperation, which

has effectively promoted mutual understanding and trust between our peoples,"

he said.

Based on these solid relations, Shen also expressed his wish to deepen

practical cooperation between CMG and ASEAN partners.

"We hope to use the fruitful achievements to enrich the essence of our

partnership. We are also looking forward to seeing more media organizations of

ASEAN countries joining us in telling China stories, ASEAN stories and stories

about China-ASEAN exchange and cooperation in an objective and faithful way,"

said Shen.

Martin Andanar, Secretary of the Presidential Communications Operations Office

of the Philippines, said that the China Media Group and CCTV Video News Agency

have been their reliable media partners. He said the forum "constantly creates

more diverse avenues among participating countries to deepen their knowledge

and understanding, and to promote media cooperation amidst the COVID-19

pandemic."

Alex Yeow Wai Siaw, Group Chief Executive Officer of the Star Media Group in

Malaysia, emphasized that the common progress of the entire region laid the

foundation of the region's future in today's interdependent world. Yeow said:

"Malaysia and China have always shared close relations, allowing the media on

both sides to share valuable knowledge for mutual learning."

Tham Loke Kheng, Chief Executive Officer of Mediacorp from Singapore, said in

her speech the partnerships "are key to driving innovation and growth for media

players across Asia. This is where we can find opportunities to grow together."

She believes that creative partnerships are the key to unlocking a promising

future for the media industry in ASEAN and China.

Chen Dehai, Secretary-General of ASEAN-China Centre, also expressing his

confidence about the future ASEAN-China media cooperation and said in his

speech, "At present, ASEAN-China relations are standing at a new historical

starting point with even broader prospects." adding that, "Great potential lies

ahead for media cooperation between the two sides."

Under the new partnership mechanism, CCTV+ launched a program for ASEAN

partners called AgriToday, which focuses on China's world-leading agriculture

technology and offers members the latest industry information and video

footage. A signing ceremony was held between CCTV+, Vietnam News Agency and

Vietnam Rural TV of the Voice of Vietnam. The launch ceremony for the 2021

Lancang-Mekong Mobile Cinema and the documentary Amazing Southeast Asia were

also held during the forum. These projects aim to promote stronger

intercultural communication among Chinese and ASEAN people.

The forum concluded with an online panel discussion, which saw Chinese and

ASEAN media representatives around the theme of "Media Cooperation & Regional

Development." The panelists discussed specific topics such as fighting against

fake news and media bias.

Source: CCTV+

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   Caption: Joint Statement on Strengthening ASEAN -China Media Cooperation