Exquisite, STEM-Inspired Crystal Bottles and Eco-friendly, Sustainable Packaging make Benigna Parfums an exciting new luxury fragrance brand
Exquisite, STEM-Inspired Crystal Bottles and Eco-friendly, Sustainable Packaging make Benigna Parfums an exciting new luxury fragrance brand to keep on your radar
PR85909
WASHINGTON, Oct. 1, 2020 /PRNewswire=KYODO JBN/ --
At first glance, Benigna Parfums' sparkling bottle may seem like just another
beautiful vessel with an aim to house the precious elixir inside. However, the
creative vision, attention to detail, and custom-designed refillable bottles
embody a well-defined and purposeful story, that, combined with the brand's
planet-friendly approach, gives it a unique competitive advantage.
Photo - https://mma.prnewswire.com/media/1295435/Benigna_Parfums.jpg
Benigna Parfums shows their commitment to the environment by embracing
sustainable bottles and packaging for all their fragrances. The luxury brand
implements and promotes refillable crystal bottles and reusable boxes to
minimize environmental impact and reduce carbon footprint. Their goal is to do
so without compromising the visual appeal of their bottle and packaging, which
boasts a diamond-faceted crystal bottle with hand-cut crystal stopper and a 24k
gold-plated neck with 7 stunning pieces of Swarovski crystals embedded around
it. The fragrances are presented in an elegant cardboard and wooden box
accompanied by a lovely fabric bag.
Speaking about the design, Benigna, the Creative Director of the brand, stated,
"Our bottles are made of specially-engineered crystal, which is very reflective
and faceted-cut like a diamond to achieve a mesmerizing appearance. The diamond
shape symbolizes purity, perfection, harmony, creativity, and strength, which
are the pillars of Benigna Parfums' core values. The details on the top of
the crystal caps are geometrically designed to mimic an airplane wing, a
representation of the brand's true story of a young lady of African descent
pursuing her dreams and passion to become an aerospace engineer and pilot.
The three signature fragrances- Absolute Celebration, Premier Amour, and Escape
Velocity - each have three unique crystal stoppers designed in circular,
elliptical and rectangular shapes. The 7 pieces of Swarovski crystals also
have meaningful significance… the number 7 represents completeness and
perfection. And the logo printed on the bottle is pure gold, which is
reflective of the brand's high-end luxury appeal and timelessness."
Highlighting the environmental aspect, the brand said, "Due to the different
manufacturing process, crystal is not recycled in the same way as glass. The
innovative and eco-conscious approach of the brand dictated that the timeless
bottles should be refillable, thereby allowing customers to make these stunning
creations a personal keepsake to be enjoyed for a lifetime and passed on. The
cardboard and wooden boxes used by the brand come from trees that are fully
certified by the World Land Trust and the FSC."
The eco-friendly theme of the brand is just one part of their captivating
story. Benigna Parfums has consciously made a decision to only create
gender-neutral fragrances to aid in the mission to break down gender barriers.
Fragrances are often categorized by gender depending on the ingredients, notes,
and packaging, and Benigna Parfums is of the strong belief that this needs to
change. The brand affirms, "Perfumes should not be based on gender or any other
distinction, they should respect individual choice, taste, and preferences. We
don't define who our fragrances are made for, they are all gender-neutral and
not mandated by masculinity or femininity. As our brand story revolves around
flowers, we use prominently floral notes and blend them with other rare notes
and top ingredients such as oud, musk, ambergris, orris and wood to ensure that
no matter who wears them, they will experience an amazing olfactory experience."
This gender-neutral element is a big part of their brand's DNA, which states
that their elegant perfumes embrace the power of oneness, yet tell a unique
story on everyone's skin. Formulated using only the highest quality of rare
and expensive ingredients, the result is exquisite and luxurious creations
designed for those who seek out superior quality and true distinction.
The brand also has an active charity component where a percentage of the
profits from Benigna Parfums will be donated to BeEagle Foundation, a
non-profit organization dedicated to inspiring young women around the world to
pursue STEM education and careers. @BeEagle_STEM. In this modern world where
empowering women has become so important, it's heart-warming to see a luxury
brand taking the lead to motivate this cause. Benigna Parfums is truly a brand
with a beautiful purpose!
Follow @Benignaparfums on social media to get a glimpse of the brand's
inspiring and captivating stories. Currently, Benigna Parfums is running a
special limited-time offer, which allows customers to get $115 off the 75 ml
bottle or collection set, if they buy and try the sample set first.
www.benignaparfums.com @Benignaparfums
Learn more about their Fragrances -
https://www.youtube.com/channel/UC4z9JWt5M-jBsmaFxSVqpWQ
Photo - https://mma.prnewswire.com/media/1295434/A_New_Luxury_Niche_Fragrance_Brand.jpg
Photo - https://mma.prnewswire.com/media/1295433/Benigna_Parfums_Open.jpg
Logo - https://mma.prnewswire.com/media/1295437/Benigna_Parfums_Logo.jpg
Video - https://www.youtube.com/watch?v=tJgJyWyWNAo
SOURCE Benigna Parfums
CONTACT: Media Inquiries: To request a Press Kit, samples, or high-resolution
photos, please contact: media@benignaparfums.com
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