PR86843

HONGKONG, Nov. 25, 2020 /PRNewswire=KYODO JBN/ --

*The Latest Innovation in Cision's Next Generation Communications Cloud

One in four communicators say their biggest challenge is effectively measuring

the business impact of their PR programs.[1] Not anymore. With the launch of

its powerful new Analytics Dashboards and Interactive Reports, Cision is

providing communicators with an intuitive, adaptable, and clear way to showcase

their data and tie earned media back to business outcomes.

Learn more here.

The Analytics Dashboards and Interactive Reports solution is the latest

addition to Cision's Next Generation Communications Cloud, where communicators

can quickly target and engage media as well as measure and share impact.

Cision's over 7 million global sources can be transformed into actionable,

executive-ready business intelligence. Share of voice, social engagement,

search engine optimization impact, brand sentiment, and referrals from earned

media to company websites are among key metrics that can be tracked.

The new solution also incorporates Cision Impact data with validated audience

reach and resonance metrics in one dashboard. Customers can opt to take metrics

to the next level, capturing not only who saw their news coverage but what

those viewers did next to connect actions to revenue.

"In a year of unprecedented events and economic challenges, the pressure to

prove the ROI of earned media efforts is intensifying," said Abel Clark, CEO of

Cision. "Working closely with our customers, Cision is solving one of the

biggest problems PR professionals face with a faster and simpler way to gather

business impact data and demonstrate the value they deliver to their organizations."

Analytics Dashboards and Interactive Reports include:

* Visually-engaging analytics: Fully-customizable widgets make it easy to

create compelling visuals of earned media value and uncover new insights with

competitive coverage data.

* Reporting priorities at one's fingertips: Communicators can quickly build

sleek, interactive reports right from the dashboards and share them with their

business executives and teams.  

* Mobile and tablet-friendly layouts: Communicators can access earned media

intelligence anytime and anywhere.

To learn more about Analytics Dashboards and Interactive Reports, register here

for Cision's webinar on December 1st. The solution is now available in the

United States, United Kingdom, and Canada.

[1] Source: Cision and PRWeek's 2020 Comms Report

About Cision

Cision is a leading global provider of earned media software and wire

distribution services to public relations and marketing communications

professionals. Cision's solutions allow users to identify key influencers,

craft and distribute strategic content, and measure meaningful impact. Cision

has offices in 24 countries throughout the Americas, EMEA, and APAC. For more

information about Cision's award-winning products and services, including the

Cision Communications Cloud(R), visit www.cision.com and follow Cision on

Twitter @Cision.

SOURCE: Cision Ltd.

Image Attachments Links:

   Link: http://asianetnews.net/view-attachment?attach-id=377944

   Caption: The new Analytics Dashboards and Interactive Reports include fully-customizable

widgets that make it easy to create compelling visuals of earned media value.

   Link: http://asianetnews.net/view-attachment?attach-id=377946

   Caption: Cision's Next Generation Communications Cloud enables communicators to quickly

target and engage media as well as measure and share impact.