Replika Software Secures Series A Financing from LVMH Luxury Ventures and L'Oréal BOLD Ventures to Power the Future of Social Selling
AsiaNet 87795
NEW YORK, Jan. 28, 2021 /PRNewswire=KYODO JBN/ --
Replika Software, the turnkey social selling solution enabling brands to
empower their networks of social sellers to inspire and sell online, has
completed its Series A financing round with LVMH Luxury Ventures and L'Oréal
BOLD, both investment arms of their parent companies. The funding will enable
Replika to aggressively expand its global footprint of brands and industries
which can significantly benefit from creating new social selling channels. With
this financing, the company plans to continue investing in its technology,
introduce new breakthrough features and add to their team to support the rapid
adoption of the platform. Representatives from LVMH Luxury Ventures and L'Oréal
BOLD (Business Opportunities for L'Oréal Development) will be a part of
Replika's Board of Directors.
Photo - https://mma.prnewswire.com/media/1426842/Replika_PR_210123_v2.jpg
Kareen Mallet, Co-founder of Replika Software, said, "When we founded Replika,
we envisioned a future where every brand would be able to benefit from the
power of social selling. After concluding commercial arrangements with several
Maisons of LVMH and brands of L'Oréal, it is tremendously satisfying to see
that the investment arms of two of the world's most forward-thinking companies
have decided to invest in our vision. We're thrilled to have their support as
we enter this phase of growth and lead the industry towards humanizing online
shopping."
Replika's relationship with LVMH started in 2019 when the group discovered and
selected the solution to be highlighted at the Vivatech Innovation Awards. The
company was then invited to participate in LVMH's accelerator, "La Maison des
Startups", at Station F and their business relationship has continued to expand
ever since, with deployments in both Europe and the US. The journey with
L'Oréal began when their Chief Digital Officer, Lubomira Rochet, a true
advocate of Social Commerce, identified Replika out of over 1,000 startups
exhibiting at Vivatech and she has continued to pave the way within the
organization for brand deployments across all divisions, in countries around
the world.
"The Series A financing builds on an exceptional year for Replika. We were able
to rapidly grow a roster of clients across several verticals, introduced
important programming and feature upgrades, while solidifying our management
team with key executive appointments. We believe this funding will help us
shift the current online selling paradigm, not only in the fashion and beauty
industries, but in the broader healthcare, entertainment, travel and
electronics industries as well," -said Corey Gottlieb, Co-founder.
About Replika Software
Replika Software is an award-winning turnkey social selling software that
enables brands to activate their network of social sellers to sell online,
inspire on social media and connect with consumers anytime, anywhere. The
company is based in New York and Paris, at Station F. with La Maison Des
Startups/LVMH. Former Fashion Director from Neiman Marcus & Bergdorf Goodman,
Kareen Mallet, along with Advertising Executive & Serial Entrepreneur, Corey
Gottlieb, founded the company in 2016.
CONTACT: media@replikasoftware.com
Source - Replika Software Inc.
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