Xinhua Silk Road: Chinese liquor maker Wuliangye shines at 19th China-ASEAN Expo

Xinhua Silk Road

PR97905

 

BEIJING, Sept. 19, 2022 /PRNewswire=KYODO JBN/ --

 

China's leading liquor maker Wuliangye participated in the 19th China-ASEAN

Expo (CAEXPO), which kicked off on Friday in Nanning, capital of south China's

Guangxi Zhuang Autonomous Region.

 

As one of the strategic partners of the event, the Chinese Baijiu producer

aspires to share new opportunities brought by the Regional Comprehensive

Economic Partnership (RCEP), as well as contribute to building a closer

China-ASEAN community with a shared future.

 

The well-decorated exhibition area of Wuliangye, featuring Chinese-style

elements, such as traditional screen and Chinese painting scroll, was equipped

with interactive touch screen technology, to fully present its unique brewing

techniques and global footprints.

 

Chinese Baijiu products with varied flavors were displayed there, attracting

many domestic and foreign merchants, who spoke highly of the excellent taste of

Wuliangye liquor and the company's pursuit of better quality.

 

Apart from the exhibition, Wuliangye would also hold a slew of activities,

including products promotion, business development and brand collaboration, in

order to deepen cooperation with global industrial players, embrace new

opportunities under the RCEP, and further explore the international market.

 

In fact, as a representative of Chinese Baijiu brand, Wuliangye has made great

efforts to promote Chinese Baijiu in the world by actively participating in

major global events, such as the Asia-Pacific Economic Cooperation (APEC)

meetings, Boao Forum for Asia Annual Conference, and China International Import

Expo (CIIE), building worldwide marketing network and setting up local stores

in Hong Kong, Tokyo and Dusseldorf.

 

This year marks the first year of the mega-regional trade deal RCEP, under

which China and ASEAN countries would build version 3.0 of the China-ASEAN free

trade area.

 

The 19th China-ASEAN Expo is being held online and offline with theme of

"Sharing RCEP New Opportunities, Building a Version 3.0 China-ASEAN Free Trade

Area", setting up boutique exhibitions centering on the ASEAN and the RCEP for

the first time.

 

See the original link: https://en.imsilkroad.com/p/330043.html

 

SOURCE: Xinhua Silk Road

 

Image Attachments Links:

 

   Link: http://asianetnews.net/view-attachment?attach-id=429706

 

   Caption: Photo shows the exhibition area of China's leading liquor maker Wuliangye at

the 19th China-ASEAN Expo (CAEXPO) held in Nanning, capital of south China's

Guangxi Zhuang Autonomous Region.

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