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BANGALORE, India and PLANO, Texas, Sept. 20, 2022 /PRNewswire=KYODO JBN/ --

-The new identity reflects the company's rapid strides to reinvent itself while

offering disruptive solutions for clients and building a diverse, global, and

engaged workforce

    CSS Corp, a digital technology and customer experience (CX) services

provider, has rebranded itself to Movate™. The new brand identity symbolizes

the company's transformation into a digital-led, people-driven organization

that helps ambitious, growth-oriented companies outperform through technology

and human ingenuity.

    The new name Movate is a combination of 'Momentum' and 'Innovate.' It

represents the company's philosophy of helping clients achieve great outcomes

with speed and staying ahead of the time curve. The name also highlights the

firm's passion for solving complex challenges through the most innovative

solutions. Movate's new logo amalgamates these themes using a vibrant mix of

colors blended in gradients. The solid colors reflect the company's unshakeable

delivery standards and beliefs, and the blended colors represent the young,

passionate workforce's flexibility to work across client scenarios and

geographies.

    Established 26 years ago, the company built a niche in the industry as a

trusted and reliable provider of digital CX and IT services for some of the

world's largest brands across business verticals such as technology, telecom,

gaming, media, retail, CPG, and automotive, to name a few. With strong roots in

its long heritage, Movate has charted a high growth and change trajectory in

recent years. The company has consistently delivered revenue growth of 20-30%,

which is reflective of its solid business model that leverages digital-infused

solutions with an insights-driven approach to drive impeccable customer

experiences. It has also emerged among the most awarded and analyst-accredited

firms in its revenue range.  

    Commenting on the move, Sunil Mittal, CEO at Movate, said, "We have come a

long way in the last few years and have metamorphosed into a human-centered

technology and experiences company. While our business has evolved dramatically

to align with changing client needs and industry disruptions, it was important

for us to also have an identity that clearly represents our tremendous

transformation. We are excited to introduce a new name and brand identity that

reflects our traction and future vision. Movate is our visible symbol of change

– a flag-bearer of our new purpose and ambition. The 11,700 Movators look

forward to continue to partner with our global clients with a rejuvenated

culture of diversity, excellence, and customer-focus."

    Buoyed by Movate's growth and its firm commitment to hire diverse and

industry-leading talent, the company's headcount has doubled over the last

three years. Responding to post-pandemic realities, Movate acquired Directly

OnDemand, a gig-expert services platform, and now nurtures a network of

thousands of gig experts across 60 countries speaking over 100 languages. With

these globally-integrated capabilities, Movate stands well-positioned to add

enhanced value to its global clients as they transform their businesses into

intelligent, high-growth enterprises.

    Sanjay Chakrabarty, Managing Partner of Capital Square Partners, a

Singapore-based Private Equity firm with a controlling stake in Movate, said,

"Movate has carved out a niche for itself in today's new age of digital-led

value propositions for clients, and this has facilitated the company's

substantial growth over the last few years. The new and modernized brand

identity represents Movate's commitment to innovation and passion for powering

enterprises with disruptive thinking and outcome-focused services."

    Movate's rebranding is expected to be operationally complete by the end of

the year when it will also unveil its new website, www.Movate.com. More

information about the rebranding can be accessed at www.csscorp.com/Movate.

    About Movate™

    Movate, formerly CSS Corp, is a digital technology and customer experience

services company committed to disrupting the industry with boundless agility,

human-centered innovation, and relentless focus on driving client outcomes. It

helps ambitious, growth-oriented companies across industries stay ahead of the

curve by leveraging its diverse talent of over 11,700 full-time Movators across

20 global locations and a gig network of thousands of technology experts across

60 countries, speaking over 100 languages. Movate has emerged as one of the

most awarded and analyst-accredited companies in its revenue range.

    Photo: https://mma.prnewswire.com/media/1899718/Movate.jpg

    Source: Movate