PR98303

ALULA, Saudi Arabia, Oct. 16, 2022 /PRNewswire=KYODO JBN/ --

Video - https://mma.prnewswire.com/media/1922006/Royal_Commission_For_AlUla.mp4

Hero video from Hegra's Drone Show by AlUla Moments and SKYMAGIC, produced by

Balich Wonder Studio KSA, courtesy AlUla Moments.

Photo -

https://mma.prnewswire.com/media/1922007/Royal_Commission_For_AlUla_1.jpg

An impressive drawing of light made by drones, creating an illusion of light at

Hegra's Drone Light Show. The show took place in AlUla in the Northwest of

Saudi Arabia on 13, 14, 15th of October 2022 to mark the end of AlUla Wellness

Festival, the first of a series of festivals and events forming together AlUla

Moments Calendar. Hegra's Drone Show is brought by AlUla Moments and SKYMAGIC,

produced by Balich Wonder Studio KSA, courtesy AlUla Moments.

Photo -

https://mma.prnewswire.com/media/1922005/Royal_Commission_For_AlUla_2.jpg

A drawing of a flying falcon above the Tomb of Lyhian Son of Kuza at Hegra, the

first UNESCO World Heritage Site in the Kingdom of Saudi Arabia. Hegra's Drone

Light Show explores the origins and beauty of light in its purest form through

a performative artwork at the intersection of technology where luminous drones

will fly in the dark sky of AlUla to create a flying sculpture accompanied with

music. Hegra's Drone Show is brought by AlUla Moments and SKYMAGIC, produced by

Balich Wonder Studio KSA, courtesy AlUla Moments.

Photo -

https://mma.prnewswire.com/media/1922004/Royal_Commission_For_AlUla_3.jpg

A celebration of light draws above Hegra, the UNESCO World Heritage Site in the

Northwest of the Kingdom of Saudi Arabia. Hegra's Drone Light Show explores the

origins and beauty of light in its purest form. Light is the cornerstone of

wellness, powering minds and bodies. The light show marks the end of AlUla

Wellness Festival, which is the first of a series of festivals and events

forming together AlUla Moments Calendar. Hegra's Drone Show is brought by AlUla

Moments and SKYMAGIC, produced by Balich Wonder Studio KSA, courtesy AlUla

Moments.

About AlUla Moments:

AlUla Moments is AlUla's new home of events. The brand was launched at the end

of 2021 and introduced four new festivals to celebrate and unlock AlUla's

stories, uncover its secrets and celebrate local and international cultures.

With 7000 years of civilisations and home to some of the most sophisticated

ancient Kingdoms of antiquity, AlUla is no stranger to social gathering and

cultural celebrations.

The four festivals introduced were Winter at Tantora, which returned to

celebrate heritage, culture and music, in addition to the AlUla Skies, AlUla

Arts and AlUla Wellness Festival.

The festivals offered a selection of experiences in art, culture, music,

nature, wellness, equestrian, food and astronomy. All of which were celebrating

the culture, history and legacy of AlUla and the civilisations that once called

the land of AlUla their home.

This year, AlUla Moments presents five Major festivals and five distinct

events, including the return of Winter at Tantora and AlUla Wellness Festival,

The return of AZIMUTH and for the first time The Ancient Kingdoms Festival will

be introduced, to bring the past into the present with experiences inspired by

the significance of 7000 years of successive civilisations on the Arabian

Peninsula and the famed incense road trading route that cemented AlUla as the

bustling commercial and cultural crossroad.

For more information please visit experiencealula.com/en/alula-moments

About AlUla:

Located 1,100 km from Riyadh, in North-West Saudi Arabia, AlUla is a place of

extraordinary natural and human heritage. The vast area, covering 22,561km²,

includes a lush oasis valley, towering sandstone mountains and ancient cultural

heritage sites dating back thousands of years to when the Lihyan and Nabataean

kingdoms reigned.

The most well-known and recognised site in AlUla is Hegra, Saudi Arabia's first

UNESCO World Heritage Site. A 52-hectare ancient city, Hegra was the principal

southern city of the Nabataean Kingdom and is comprised of 111 well-preserved

tombs, many with elaborate facades cut out of the sandstone outcrops

surrounding the walled urban settlement.

Current research also suggests Hegra was the most southern outpost of the Roman

Empire after the Roman's conquered the Nabataeans in 106 CE.

In addition to Hegra, AlUla is also home to ancient Dadan, the capital of the

Dadan and Lihyan Kingdoms and considered to be one of the most developed 1st

millennium BCE cities of the Arabian Peninsula, and Jabal Ikmah, an open air

library of hundreds of inscriptions and writings in many different languages.

Also AlUla Old Town, a labyrinth of more than 900 mudbrick homes developed from

at least the 12th century, and Hijaz Railway and Hegra Fort, key sites in the

story and conquests of Lawrence of Arabia.

For more information, please visit: www.experiencealula.com　

Connect with us on social media platforms:

#experiencealula

#alulamoments

#alulawellnessfestival

@ExperienceAlUla [ https://www.instagram.com/experiencealula/ ]

@AlUlaMoments [ https://www.instagram.com/AlUlaMoments/ ]

Source: The Royal Commission For AlUla, Kingdom of Saudi Arabia