India: the Future of the Food Industry

AsiaNet 52707

AMSTERDAM, Apr. 12 /PRN=KYODO JBN/ --

     India is the new hotspot for sourcing food ingredients and Fi India is

creating the driving change in one of the world's most successful economies.

    India is the 2nd largest population in the world, has the 3rd largest

economy and ranks 2nd in the world in terms of agricultural production. It is

no wonder that India is fast becoming an essential player in the global food

ingredients market. AC Nielsen has named India as a hotspot for food

manufacturers, food producers and food ingredient professionals and the country

is now becoming an integral part of the global food ingredient network.

    Given this trend, India has become one of the most important destinations

for food investment, with the food industry growing at an annual rate of 17%.

The bridge linking India to the rest of the world is quickly becoming stronger

and Fi India is at the forefront of the action, providing a global portfolio

extending from the iconic Fi India tradeshow to online platforms, magazine

publications and high-level industry specific conferences.

    In October 2013, India will play host to this fully dedicated food

ingredients show and Fi India have worked intrinsically to gather hundreds of

the leading food ingredient suppliers plus around 6,000 visitors and industry

professionals. Included in this powerhouse line up are the likes of Cargill,

BASF, Roquette, Matrix, Mafco and many more. This specialised food ingredients

event focuses on innovation and consumer trends, providing a platform for key

professionals from around the world to link to this exciting Indian market.

    Mathias Baur, Portfolio Director, Food ingredients Global, provides his

viewpoint: "Following the recent approval of the sweetener stevia in India, Fi

India offers great opportunities for exhibitors to use the Food ingredients

platforms and take opportunities like this, to grow their business and become

market leaders. This is just one example how Fi India helps our customers

strengthen their business, in one of the most important markets in the world."

    In addition, the buying power of Fi India visitors has increased by around

20% in previous years, as well as seniority now mainly being CEOs, directors

and presidents. Along with the increased buying power and economic growth, a

relaxation in import policies, growth of organised retailing, increased

urbanisation and an increase in middle class, the lifestyles and food habits

are changing across India. This is opening the doors for imported foods, health

foods and innovative food ingredients from across the globe.

    Fi India is aligned in the Food ingredients portfolio strategy to extend

the Food ingredients brand into regions where they have opportunities to engage

with new customers and also present new business growth and opportunities to

their existing client base. With the key focus on customer insight, business

development and innovation and trade in a region with one of the fastest growth

rates in the world, Fi India is a cost-effective platform to source new

ingredients, grow market share and the key stepping stone to entering the

Indian food ingredient market.

    About the organiser

    UBM Live is a division of UBM plc, which is headquartered in London, UK.

The office in the Netherlands is the organiser of the world-leading Health

ingredients, Food ingredients, CPhi, ICSE and Informex series of food and

pharmaceutical ingredients trade shows. The Dutch office also publishes

International Food Ingredients Magazine and organises related conference

activities. For more information, visit http://www.foodingredientsglobal.com

    About Food ingredients

    The Food ingredients portfolio hosts the world's leading food, natural and

health ingredients trade shows. Since 1986, the Food ingredients exhibitions

have become the established meeting place for all stakeholders in the food

ingredients industry. Over the last 25 years more than 500,000 people have

attended our shows across the globe and as a result have contracted billions of

euros worth of business deals. For more information about our portfolio of

events and products, please visit

http://www.foodingredientsglobal.com/europe/about

    SOURCE: UBM Live