The New Xperia(TM) Z Ultra: The World's Slimmest and Largest Full HD Smartphone Display*

Sony Mobile Communications

The New Xperia(TM) Z Ultra: The World's Slimmest and Largest Full HD Smartphone Display*

AsiaNet 53498

MOBILE ASIA EXPO, SHANGHAI, June 25 / PRN=KYODO JBN / --

    - 6.4" Full HD TRILUMINOS(TM) Display for mobile powered by X-Reality(TM)

      for mobile engine for the ultimate big screen entertainment experience

    - Ultra slim, waterproof** and dust-resistant (IP55/IP58) durable design

    - Qualcomm(R) Snapdragon(TM) 800 processor with 2.2 GHz quad-core CPUs and

      4G LTE for fast performance

    - Write and sketch with any pencil and selected stylus or pen

    - Full accessory ecosystem for premium entertainment and one-touch

      connectivity

    - Battery STAMINA Mode for outstanding battery life

    Sony Mobile Communications ("Sony Mobile") today introduces the next

revolution in premium large-screen Android smartphone [

http://www.sonymobile.com/global-en/products/phones/xperia-z-ultra/?utm_source=sactive&utm_medium=pressrelease&utm_campaign=xperiazultra

] entertainment. The new Xperia Z Ultra is waterproof**, ultra-slim with a

lightweight design so you can enjoy it anytime, anywhere. It's the first

smartphone ever to incorporate a Full HD TRILUMINOS(TM) Display for mobile

powered by Sony's latest X-Reality(TM) for mobile picture engine to deliver the

most immersive viewing experience imaginable. Additionally, the Xperia Z Ultra

will also feature the fully integrated Qualcomm(R) Snapdragon(TM) 800 processor

with 2.2 GHz quad-core CPUs, 4GLTE and HD voice to provide a seamless connected

entertainment experience, industry-leading battery performance and amazing

speed.

    "The Xperia Z Ultra is the most exciting revolution in large-screen

smartphone entertainment devices with both the slimmest and largest Full HD

smartphone display* in the world that is second to none." said Calum

MacDougall, Director of Xperia Marketing at Sony Mobile Communications. "We're

already bringing the best of Sony technology and design across a range of

premium smartphones and tablets, and now we are bringing this same premium

offering to the large-screen smartphone segment, setting a new standard for

others to follow."

    The world's largest Full HD smartphone display*

    Xperia Z Ultra features a 6.4" touchscreen [

http://www.sonymobile.com/global-en/products/phones/xperia-z-ultra/specifications/?utm_source=sactive&utm_medium=pressrelease&utm_campaign=xperiazultra

] Full HD display with Sony's unique TRILUMINOS(R) Display for mobile, creating

a wider palette of rich natural colours thanks to Sony's BRAVIA TV expertise.

The breakthrough technology includes X-Reality(TM) for mobile - Sony's

intelligent super resolution display technology which analyzes each image and

reproduces lacking pixels to optimize quality for the sharpest videos. It

analyses elements depending on the scene and adjusts them based on pattern,

outline and colour composition. It also strengthens subtle patterns and

accurately portrays their detailed feel, as well as reinforcing bold outlines.

The large Full HD display has been optimised to experience at least 60%*** more

of the screen than most other smartphones.

    The world's slimmest Full HD smartphone*

    Xperia Z Ultra is supremely slim and lightweight with a beautifully crafted

6.5mm body and weighing just 212 grams for ultimate portability. Sony

craftsmanship in design and attention to detail comes to the fore with clean

lines and premium materials - the front and back are made of tempered glass,

creating a seamless surface with the OptiContrast(TM) panel housed in an

innovative solid metal frame which looks stunning from any angle. It features

the same acclaimed OmniBalance design as Xperia Z and Tablet Z. The Xperia Z

Ultra is available in a choice of black, white or purple colour finishes.

    The only waterproof Full HD smartphone**

    Xperia Z Ultra is both elegant and durable. With an impressive rating of

IP55 and IP58, this smartphone isn't only resistant to dust, but is

waterproof** too - giving you the freedom to enjoy it anywhere. You can even

film in Full HD underwater, taking your large-screen smartphone experience to a

new level. The camera features "Exmor RS for mobile", HDR for both photos and

film, and Superior Auto mode automatically activates HDR and noise reduction

when needed, so you'll get stunning imagery even in challenging light

conditions.

    Ultimate entertainment experience

    The Xperia Z Ultra is uniquely positioned to offer the ultimate big screen

phone [

http://www.sonymobile.com/global-en/products/phones/xperia-z-ultra/features/?utm_source=sactive&utm_medium=pressrelease&utm_campaign=xperiazultra

] entertainment experience for watching movies, playing games, reading books

and browsing the web.

    Sony's "WALKMAN", Album and Movies media applications enable discovery of

online and offline content through a single access point with new ways to enjoy

and share that content.

    The "WALKMAN" application leverages Sony's audio engine and Facebook

integration for sharing and discovering new music and is unique in that it

provides seamlessly integrated access to all your downloaded music as well as

access to a global library of over 20 million songs[2] from Sony's cloud-based

subscription music service, Music Unlimited[3].

    The Movies application brings new intuitive ways to discover, manage and

play movie content, together with easy access to an extensive library of

blockbuster movies and the latest TV episodes from the Video Unlimited[2]

service.

    The Album application provides seamless integration with the PlayMemories

Online[2] service, letting you access all your photos and albums from within

the Album app instantly and easily, wherever you are. You can even set an

automatic upload of your photos to the PlayMemories Online service to access

and enjoy from any your favourite Sony devices.

    The Sony Reader app[2] provides seamless Reader store[2] access so you can

download and enjoy the latest bestsellers - it even lets you sync purchased

books in popular formats and continue reading from same page.

    Xperia Z Ultra will include an exclusive free entertainment content offer,

including a free trial of the Music Unlimited[2] service (subject to

availability).

    Ultimate performance with the world's fastest smartphone processor****

    The Xperia Z Ultra features the world's fastest smartphone processor**** -

the Qualcomm Snapdragon 800 processor with HD voice, that together with Sony's

audio Sony's ClearAudio+ mode and Xloud loudness enhancement, delivers not just

exceptional speed and performance, but also unsurpassed voice and audio quality.

    Battery STAMINA Mode significantly improves the standby time of your

smartphone by four times or more[1] as it recognises when you're not using your

display and automatically turns off the functions you don't need, while keeping

the notifications you want. As soon as you press the power button to wake up

your screen, everything is up and running again.

    Built for business

    The Xperia Z Ultra is the ideal business partner thanks to the super

responsive screen with handwriting recognition which is compatible with any

pencil and selected stylus or pen (capacitive stylus or metal pen with tip

diameter over 1mm). You can even write notes or sketches during calls so you'll

always be ready capture your ideas as they happen. The easy-toggle keyboard

makes it ideal for one-handed input and multi-tasking, with small apps to help

you improve productivity so you don't lose time browsing between windows.

    The robust security architecture safeguards both your corporate and

personal data, with support for multiple accounts that are quick and simple to

set up. Further business oriented applications will be made available in future

as software updates, ensuring you get the best smartphone experience - whether

for work or play.

    Ultra connectivity

    With one-touch functions you can instantly and easily share music, photos

and videos from your smartphone to a wide range of NFC-enabled Sony devices,

including speakers, SmartWatch, wireless headsets and TVs. There are several

new and innovative accessories joining the range of popular connected devices.

    The SBH52 is a dynamic Smart Bluetooth(TM) Handset that provides easy

hands-free call handling with a single press, while leaving your smartphone

conveniently in your bag. The OLED display conveniently lets you browse your

call log, view text messages, and see who's calling you. Use it as a quality

stereo music headset to listen to your tracks or to the built-in standalone FM

radio with RDS. Pairing and connecting is done simply by touching it to your

Xperia Z Ultra or other NFC-enabled device. And it's sleek, minimal design is

splash-proof, meaning you can now use it anywhere, in any weather.

    The latest generation of SmartWatch, the SmartWatch 2 SW2, helps you keep

track of everything without taking your smartphone out of your pocket or bag.

The SmartWatch 2 is a truly multifunctional digital watch and phone remote [

http://www.sonymobile.com/global-en/products/accessories/smartwatch-2-sw2/?utm_source=sactive&utm_medium=pressrelease&utm_campaign=smartwatch2

] that lets you receive notifications, control your music, and connect with

one-touch NFC to your Bluetooth(TM) headset for easy call handling. The

water-resistant design makes it more versatile to use than ever and can be

personalised with any standard watch strap. Use it as a standalone watch or

with your smartphone. There are over 200 apps available for our first

generation and with an open API we expect new applications will be developed

quickly and easily for SmartWatch 2.

    The Magnetic Charging Dock DK30 has an innovative magnetic pin that lets

you place your Xperia Z Ultra snugly in the dock using one hand, either with or

without the phone cover on. While your phone is charging, it stands at a

comfortable viewing angle easily allowing you to keep watching your favourite

movies even while charging.

    Xperia Z Ultra features

    - 6.4" Full HD TRILUMINOS(TM) Display for mobile powered by X-Reality

      (TM) for mobile engine for the ultimate viewing experience

    - Ultra slim, waterproof** and dust resistant (IP55/IP58) durable design

    - Qualcom[m(R)] Snapdragon(TM) 800 processor with 2.2 GHz quad-core CPUs   

      and 4G LTE for fast performance

    - Write and sketch with any pencil and selected stylus or pen (capacitive

      stylus or metal pen with tip diameter over 1mm)

    - 8 megapixel camera with "Exmor RS for mobile" sensor and HDR for videos

      and photos

    - Full accessory ecosystem for premium entertainment and connectivity

    - Battery STAMINA Mode for outstanding battery life

    The Xperia Z Ultra will launch globally from Q3 2013 (exact timing of

availability will vary by market).

    For the full media kit and detailed specifications, please visit:

    

http://blogs.sonymobile.com/wp-content/uploads/2013/06/Xperia_Z_Ultra_press_release.pdf

    [*]Specifications verified by Strategy Analytics' SpecTRAX service, as of

24th of June 2013 the Xperia Z Ultra is the slimmest smartphone with a Full HD

display, for more information on Strategy analytics results go to:

http://www.sonymobile.com/testresults

    [**]As of 24th of June 2013, outside of Japan, the Xperia Z Ultra is the

only waterproof smartphone with a Full HD display on global distribution. In

compliance with IP55 and IP58, Xperia Z Ultra is protected against the ingress

of dust and is waterproof. Provided that all ports and covers are firmly

closed, the phone is (i) protected against low pressure jets of water from all

practicable directions in compliance with IP 55; and/or (ii) can be kept under

1.50 metre of freshwater for up to 30 minutes in compliance with IP58. The

phone is not designed to float or work submerged underwater outside the IP55 or

IP58 classification range that may lead to your warranty will being void. Find

out more http://www.sonymobile.com/testresults

    *** Display area available compared to smartphones with a 5" display or

smaller

    **** Specifications of Qualcomm Snapdragon 800 quad-core 2.2GHz processor

verified by Strategy Analytics' SpecTRAX service as of 24th of June 2013, for

more information on Strategy analytics results go to:

http://www.sonymobile.com/testresults

    [1]Based on testing done with default settings, default accounts and

applications for Skype(TM) and Twitter downloaded to the phone. The more

applications installed, the bigger the effect of Battery STAMINA Mode.

    [2]Number of tracks available from this catalogue varies by country and may

be less.

    [3]Sony Entertainment Network services are subject to availability by

region. Please visit http://www.sonyentertainmentnetwork.com for more details.

    FOR MEDIA INFORMATION PLEASE CONTACT:

    For more information, images and videos please visit:      

http://www.sonymobile.com/pressreleases, Sony Mobile Communications, Global

Communications & PR department, General Press: +44-(0)208-762-5858

SOURCE: Sony Mobile Communications

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