Volvo Cars - the First Carmaker to Launch a Car Without a Key
Volvo Cars - the First Carmaker to Launch a Car Without a Key
PR63478
GOTHENBURG, Sweden, Feb. 19, 2016 /PRNewswire=KYODO JBN/ --
- With Photo
For decades, drivers have been accustomed to accessing and driving cars with
physical keys. But no longer. In a ground-breaking move for the automotive
industry, Volvo Cars plans to become the world's first car manufacturer to
offer cars without keys from 2017.
To view the Multimedia News Release, please click:
http://www.multivu.com/players/uk/7761852-volvo-phone-as-key/
Volvo customers will be offered an application for their mobile phones to
replace the physical key with a digital key. The innovative Bluetooth-enabled
digital key technology, will offer Volvo customers far more flexibility,
enabling them to benefit from entirely new ways to use and share cars.
The new Volvo app enables the digital key on the customer's mobile phone to do
everything a physical key currently does, such as locking or unlocking the
doors or the boot and allowing the engine to be started.
This new technology will also offer customers the possibility to receive more
than one digital key on their app allowing them to access different Volvo cars
in different locations - according to their changing mobility needs.
Using the app people could potentially book and pay for a rental car anywhere
in the world and have the digital car key delivered to their phone immediately.
On arrival a customer could simply locate the rental car via GPS, unlock it and
drive away, avoiding those frustrating queues at airport or train station car
rental desks.
Volvo Cars' digital key means that sharing a car will become both simple and
convenient. Volvo owners will be able to send their digital key to other people
via their mobile phones so that they can also use the car, this may be family
members, friends or co-workers in a company.
"At Volvo we are not interested in technology for the sake of technology. New
technology has to make our customers' lives easier and save them time. Mobility
needs are evolving and so are our customers' expectation to access cars in an
uncomplicated way," said Henrik Green, Vice President Product Strategy &
Vehicle Line Management at Volvo Cars. "Our innovative digital key technology
has the potential to completely change how a Volvo can be accessed and shared.
Instead of sitting idle in a parking lot the entire day, cars could be used
more often and efficiently by whoever the owner wishes."
Volvo will pilot this technology in spring 2016 via its car sharing firm
Sunfleet, stationed at Gothenburg airport, Sweden. A limited number of
commercially available cars will be equipped with the new digital key
technology in 2017.
"There are obviously many permutations when it comes to how this shared key
technology can be used," added Martin Rosenqvist, New Car Director, Special
Products at Volvo Cars. "We look forward to seeing how else this technology
might be used in the future and we welcome any and all ideas."
Volvo is a pioneer with new digital key solutions. In 2015 the Swedish premium
carmaker launched the world's first commercial offer to have online shopping
delivered directly to the car, by providing a one-time digital key to a
delivery company. Now the digital key technology will also be made available
for customers.
Physical keys will continue to be offered for people who want them.
Volvo's innovative keyless car technology will be shown for the first time at
the Mobile World Congress 2016 (22-25 February) in Barcelona at the Ericsson
booth.
Note to Editors:
A pictures accompanying this release is available through the PA Photowire. It
can be downloaded from http://www.pa-mediapoint.press.net or viewed at
http://www.mediapoint.press.net or http://www.prnewswire.co.uk .
Contact:
Sascha Heiniger
Communication Manager Connected Car
T +46-723-717961
sascha.heiniger@volvocars.com
(Logo: http://photos.prnewswire.com/prnh/20140522/683630 )
(Photo: http://photos.prnewswire.com/prnh/20160218/335036)
Source: Volvo Car Group
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