New Campaign Invites You to Meet the Ultimate Dom Perignon: P2, Plenitude Deuxieme Touched with Plenitude with Guest Christoph Waltz

Dom Perignon

New Campaign Invites You to Meet the Ultimate Dom Perignon: P2, Plenitude Deuxieme Touched with Plenitude with Guest Christoph Waltz

PR65635

LOS ANGELES, Sept. 7 /PRNewswire=KYODO JBN/ --

    A state of grace,

    a rendez-vous,

    a face-to-face encounter,

    an ultimate encounter.

    Dom Perignon P2 is an ultimate encounter

    ...between time and wine

   ...between the initiated and an exceptional champagne.

    Dom Perignon presents "Meet the Ultimate Dom Perignon, P2 Plenitude

Deuxieme. Touched with plenitude", its exceptional all-new campaign that

invites you into the world of its flagship champagne. It is a unique visual

expression of an encounter with Dom Perignon P2, and the intense, intimate

sensations and emotions that define it.

    To view the Multimedia News Release please click:

http://www.multivu.com/players/uk/7896251-meet-the-ultimate-dom-perignon/

    "TOUCHED WITH PLENITUDE"

    The new campaign is incarnated by special guest Christoph Waltz. The

globally renowned,  Academy Award-winning actor expertly captures a multitude

of emotions, which he shares through precise yet subtle expressions.

    The campaign expresses the precise feeling of being "touched with

plenitude" in the seconds that follow the first sip. A delicate balance between

serious and playful, the film and campaign images portray a moment of fullness,

unique emotion and intense sensation.

    DOM PERIGNON P2, PLENITUDE DEUXIEME

    Aging is a unique process which sees champagne undergo a metamorphosis. Dom

Perignon's vintage-only champagnes age in a series of stages - windows of

opportunity, or plenitudes - when the champagne can be disgorged and released

to offer a different expression of the same vintage.

    Each Dom Perignon Plenitude has a distinct universe and emotion. The First

Plenitude, Dom Perignon Vintage, is revealed after at least eight years of

elaboration in the cellars,  depending on the Vintage. The wine then embodies

the perfect balance of Dom Perignon, its greatest promise.

    Dom Perignon P2 is an exceptional product that requires more time, more

patience, more care to reach its Second Plenitude. It is the result of 16 years

of elaboration in the cellars: extra time to mature, under close supervision

and monitoring. In this window of opportunity, the wine reaches the peak of

energy, precision and intensity, and expresses its scope, its expansion. A sip

is an encounter with the ultimate Dom Perignon.

    THE EXPRESSION OF AN ULTIMATE ENCOUNTER

    Dom Perignon's new campaign was created in collaboration with Billy Kidd,

the photographer celebrated for his expressive portrait work. His treatment and

vision on how to represent the moment made him a natural choice. Billy Kidd's

artistic touch adds a new dimension to the encounter with Dom Perignon P2, and

perfectly complements Mr. Waltz's interpretation.

    "Meet the Ultimate Dom Perignon, P2 Plenitude Deuxieme. Touched with

plenitude" is shot in black and white, featuring soft, natural light and just a

hint of wind. A distinct departure from Dom Perignon's 'dark' codes, the

luminous imagery captures the suspended moment of someone in the midst of fully

savoring an experience.

    About Dom Perignon: Power of Creation

    Dom Perignon commitment to vintages is absolute. Each Dom Perignon is a

true act of creation, made from only the best grapes. The champagne's intensity

is based in precision, so inviting, so mysterious. Each Vintage has three

Plenitudes, and embodies the total faith in the Power of Creation that is

constantly renewed by Chef de Cave Richard Geoffroy. Coupled with a bold sense

of playfulness, Dom Perignon inspires the greatest creators in the world.

    (Photo: http://photos.prnewswire.com/prnh/20160907/404827 )

SOURCE: Dom Perignon

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