With an Extended Fertility Technologies Portfolio Merck Now Covers All IVF Steps
With an Extended Fertility Technologies Portfolio Merck Now Covers All IVF Steps
PR66568
DARMSTADT, Germany, Nov. 17, 2016 /PRNewswire=KYODO JBN/ --
Not intended for U.S. based media
- Merck has launched its innovative witnessing tool Gidget(TM) and its new
benchtop incubator Geri(TM)+ to support fertility laboratories during all steps
of IVF (in-vitro-fertilization)
- Both technologies were developed by Merck in collaboration with Genea
Biomedx
- Products underline Merck's healthcare strategy to deliver innovation and
improve treatment outcomes for patients
Merck, a leading science and technology company, today announced the launch
of the two new innovative fertility technologies Gidget(TM) and Geri(TM)+ to
extend its innovative portfolio to support all steps performed by fertility
laboratories during assisted reproductive treatment (ART), where technologies
play a vital role for treatment success. Gidget(TM) is designed as an
easy-to-use witnessing and tracking system to reduce the potential for error
and improve lab workflows, and Geri(TM)+ is the basis to combine the Geri(TM)
embryo incubator and the innovative Eeva(R) algorithm. Both new products
underline Merck's healthcare strategy to provide innovation to patients /
customers through best-in-class products.
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"As the worldwide leader in fertility treatments, Merck continues to focus
on innovation, in order to enable clinics to make individualized treatment
decisions with and for their patients," said Rehan Verjee, Chief Marketing and
Strategy Officer at the biopharma business of Merck. "Both Gidget(TM) and
Geri(TM)+ increase embryologists' options to provide the best possible
treatment solutions for women and couples wanting to have a baby, such as
offering greater safety and assurance for IVF patients and enabling a
personalized workflow management and patient tracking."
Gidget(TM) and Geri(TM)+ stem from the ARTinnovations development hub,
which Merck formed in collaboration with Genea Biomedx Propriety Ltd., Sydney,
Australia. ARTinnovations is an incubator for ideas and innovations for
fertility treatment and technologies. It combines the commitment and know-how
of both partners to develop ideas that can take root and grow into better
outcomes for patients.
Integrating bright- and dark-field imaging, the Geri(TM)+ incubator now
allows for combination with the Eeva(R) software and any Geri Assess version.
Geri+ becomes a multifunctional incubator, which gives embryologists a
multitude of possibilities around embryo analytics. It brings together the
benefits of undisturbed incubation, while complying with the high control and
safety standards of the GeriTM incubator and the analytics of the Eeva(R)
software, the first automated algorithm clinically shown to improve embryo
assessment.[1],[2],[3]
Gidget(TM) is a hand-held device for the IVF laboratory that lets the
embryologist focus on the science by eliminating any chance of mismatching, and
includes unique tracking and workflow features. It provides electronic
witnessing, lab workflow management and support for traceability and audit
reporting.
Both products will be available immediately in Europe and Canada, with
Gidget(TM) also launching in the US, Japan and additional regions set to follow
soon.
References
1. VerMilyea MD, et al. Repromed Biomed Online. 2014; 29(6):729-736
2. Diamond MP, et al.J Assist Reprod Genet. 2015 Jan;32(1):61-8
3. Adamson GD, et al. Fertil Steril 2016; 105(2):369-375
About Gidget(TM) and Geri(TM)+
Gidget(TM) is designed as easy-to-use hand-held device to aid sample
identification and tracking during ART procedures. Gidget(TM) is used to scan
dishes, tubes and other consumables used to maintain and process patient
material to eliminate mismatching from occurring. However, Gidget(TM) provides
further functionalities and benefits for the lab than a pure witnessing system,
enabling a personalized intelligent ART assistance for clinical workflow
management and patient tracking.
Geri(TM)+ is an innovative multifunctional incubator with individually
controlled incubation chambers per patient and a camera to real time monitor
the developing embryos, now combinable with the analytics of the Eeva(R)
software. To give each embryo the best chance of development, Geri(TM)+ is
designed to provide undisturbed incubation environment with the highest control
and safety standards.
About the ARTinnovations hub
The development hub ARTinnovations is an incubator for ideas and
innovations for fertility treatment and technologies. A collaboration between
Genea Biomedx and Merck, ARTinnovations provides the support and know-how to
develop ideas so that they take root and grow into better outcomes for
patients. Building on its strong heritage in fertility treatment, Merck aims to
jointly develop an innovative pipeline of fertility technologies and services
through the ARTinnovations hub, to help support patients undergoing ART and
provide healthcare professionals with objective information to make important
treatment decisions.
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About Merck
Merck is a leading science and technology company in healthcare, life
science and performance materials. Around 50,000 employees work to further
develop technologies that improve and enhance life - from biopharmaceutical
therapies to treat cancer or multiple sclerosis, cutting-edge systems for
scientific research and production, to liquid crystals for smartphones and LCD
televisions. In 2015, Merck generated sales of EUR 12.85 billion in 66
countries.
Founded in 1668, Merck is the world's oldest pharmaceutical and chemical
company. The founding family remains the majority owner of the publicly listed
corporate group. Merck, Darmstadt, Germany holds the global rights to the Merck
name and brand. The only exceptions are the United States and Canada, where the
company operates as EMD Serono, MilliporeSigma and EMD Performance Materials.
Contact: Gangolf Schrimpf, +49-6151-729591
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SOURCE: Merck
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