Volvo Cars' new XC40 Delivers a Confidence-inspiring SUV Designed for City Living

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GOTHENBURG, Sweden, Sept. 1, 2017 /PRNewswire=KYODO JBN/ --

- With Photo

Volvo Cars, the premium carmaker, will bring a new standard of safety and user

experience to the small SUV premium segment with the launch of the new Volvo

XC40 this autumn.

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Developed around the challenges of modern city life, the XC40 aims to make the

daily urban commute less stressful and more enjoyable, as drivers in the

segment can now rely on the award-winning safety, connectivity and infotainment

technologies known from Volvo's acclaimed new 90- and 60 Series cars.

"The XC40 is our first car in this rapidly growing segment and has a clear

focus on navigating today's hectic city environments. Building on Volvo's

heritage as the leader in safety, the new XC40 will offer the best possible

safety standards combined with an easy-to-use interface and convenient

connected services," said Håkan Samuelsson, president and chief executive.

The new XC40 is Volvo's first car out on its new Compact Modular Architecture

(CMA) and includes a range of ground-breaking technologies first introduced in

its 90- and 60 Series siblings based on Volvo's larger Scalable Product

Architecture (SPA).

Volvo's approach to safety and user experience builds on a philosophy it calls

the Circle of Life: a constant improvement of standards and technologies, based

on consumer insights and real life data.

Safety and driver assistance features offered on the XC40 include Volvo's

semi-autonomous Pilot Assist system, the latest generation of City Safety,

Run-off Road protection and mitigation, Cross Traffic alert with auto brake and

the 360° Camera that helps drivers manoeuvre their car into tight parking

spaces. These and other technologies make the XC40 one of the best-equipped

small premium SUVs.

"Modern city life presents complex challenges for drivers, pedestrians,

cyclists and other road users. With the XC40, we aim to reduce the so-called

cognitive load on the driver. While our safety and driver assistance systems

actively identify and mitigate potential conflicts, you as a driver can relax

more and therefore enjoy city driving," said Malin Ekholm, Vice President Volvo

Cars Safety Centre.

While the starting point for each new Volvo is the most advanced safety and

driver assistance systems, the new XC40 also benefits from the high levels of

safety and infotainment found in its larger stablemates.

"We built a confident, easy-to-use and convenient everyday user experience

based on real-life interaction and research, starting from our foundation of

leading safety. The XC40 is a car for a generation of consumers that expect

full connectivity. All screens have been optimised for a safe, easy and

efficient interaction, to support active city driving," said Ödgärd Andersson,

Vice President Vehicle Software & Electronics at Volvo Cars.

"Like the larger XC60 and XC90 SUVs, the XC40 features Volvo's connected Sensus

infotainment system, centred around the now familiar large, portrait-oriented

touchscreen. Easy to use and intuitive, the Sensus interface allows drivers to

access a host of functions and services," concluded Ödgärd Andersson.

Note to Editors:

A picture/s accompanying this release is available through the PA Photowire. It

can be downloaded from http://www.pa-mediapoint.press.net or viewed at

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For further information, please contact:

Volvo Cars Media Relations

Phone: +46 31-596525

media@volvocars.com

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SOURCE: Volvo Car Group