Having a New Volvo XC40 Will be as Hassle Free as Having a Mobile Phone
Having a New Volvo XC40 Will be as Hassle Free as Having a Mobile Phone
PR70199
GOTHENBURG, Sweden, Sept. 21, 2017 /PRNewswire=KYODO JBN/ -
Volvo Cars, the premium carmaker, is inventing a new model of car access with
the launch of the new Volvo XC40 and the new 'Care by Volvo' subscription
service. This will make having a car as transparent, easy and hassle free as
having a phone: a national, ready-negotiated monthly fee, combined with getting
a new car every 24 months.
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After ordering online, Care by Volvo customers will be able to drive away in a
new Volvo without having to worry about the traditional extras such as down
payments, insurances, taxes, service fees and geographical or customer age
related differences.
Furthermore, Care by Volvo will, depending on regional availability, offer a
range of digital concierge services, such as fuelling, cleaning, service
pick-up and e-commerce delivery to the car.
XC40 drivers will also be the first Volvo customers who can share their car
with friends and family with a new digital key technology. This sharing feature
comes as standard for Care by Volvo customers.
Håkan Samuelsson, President and CEO, said: "With Care by Volvo, we introduce a
new car access for the modern age. In a time where consumers are used to
transparent flat-fees for all sort of services, the traditional process of
buying and owning a car can be perceived rather complicated. Care by Volvo
changes all of that."
The new XC40, launched this week in Milan, will be the first model on which
Care by Volvo is offered. Other Volvo models will be included over time, as
will new digital concierge services.
Care by Volvo is a concept that will develop and expand over time. The central
focus is on offering customers convenient access to the sense of freedom a car
is meant to deliver.
"Our aim with Care by Volvo is to provide our customers with a transparent,
premium car user experience. With a fixed monthly payment, Volvo Cars provides
a truly customer-focused alternative to the traditional purchase or leasing.
Time is a luxury for our customers, and with this service we are able to free
up time in their daily lives. This is simply making life easier for our
customers," said Thomas Andersson, Vice President Care by Volvo at Volvo Cars.
Earlier this month, Volvo announced the acquisition of the technology platform
and key staff of Luxe, a US-based premium valet and concierge service company.
The acquisition is another example of Volvo´s ongoing development in the area
of digital consumer experiences.
Care by Volvo is first available for buyers of the new Volvo XC40 in the
following markets: Sweden, the United Kingdom, Germany, Spain, Italy, Norway,
Poland and the United States. Other markets will follow at a later stage.
Volvo Cars Media Relations
Phone: +46-31-596525
media@volvocars.com
(Logo: http://mma.prnewswire.com/media/530612/Volvo_Car_Group_Logo.jpg )
(Photo: http://mma.prnewswire.com/media/559235/Care_by_Volvo_XC40.jpg )
SOURCE: Volvo Car Group
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