Shangri-La and Klook Announce Strategic Partnership to Provide Seamless Guest Experiences and Asian Hospitality
Shangri-La and Klook Announce Strategic Partnership to Provide Seamless Guest Experiences and Asian Hospitality
PR76622
SINGAPORE and HONG KONG, Dec. 5, 2018 /PRNewswire=KYODO JBN/ --
Klook, a world leading travel activities and services booking platform, and
Shangri-La Hotels and Resorts, Asia Pacific's leading luxury hotel group, today
announced a global strategic partnership that will enable hotel guests to
directly access the world's best activities to enhance their hotel and
destination experience. With this partnership, Shangri-La can provide more
differentiated experiences and benefits important to guests and Golden Circle
members, including earning and redeeming Golden Circle Award Points from local
experiences and at over 500 restaurants and CHI, The Spa within Shangri-La.
Klook's expertise in meeting the needs of the "on-the-go", tech-savvy,
millennial traveller will complement Shangri-La's offerings and help define a
new model of creating one's own journey.
"By delivering additional hotel and in-destination features, we are
strengthening the value proposition for guests in line with their widening
needs and giving them more inspiring choices during their travels," said Irene
Lin, Shangri-La Executive Vice President -- Marketing. "Collaborating with
Klook will allow us to offer guests a deeper discovery of local experiences and
we're excited the partnership will open up many more memorable moments to
guests in and beyond Shangri-La hotels worldwide."
Anita Ngai, Chief Revenue Officer at Klook, said, "The luxury traveller is more
tech-savvy than ever as they are seeking smart, convenient, and cash-free
solutions, and we're continually enriching Klook's services to make the
platform suitable and engaging for all types of travellers. We're excited to be
innovating on a series of initiatives with Shangri-La - Klook Concierge and
Golden Circle redemption programme are just the start of an exciting
partnership ahead."
Klook and Shangri-La will initially collaborate on the following:
Klook Concierge: In December 2018, Shangri-La Hotel, Bangkok; Shangri-La Hotel,
Singapore and Kowloon Shangri-La, Hong Kong will be the inaugural hotels to
debut the Klook Concierge service.
Guests can discover and book Klook experiences throughout their stay via a
tablet at the hotel concierge, even at the last minute, and redeem via a QR
code or e-voucher. In addition, Shangri-La's Golden Circle members can earn
Golden Circle Award Points for each experience booked through the Klook
Concierge.
To mark the partnership launch, Shangri-La will offer Golden Circle members 100
Golden Circle Award Points on every booking on the Klook Concierge, while Klook
will offer a platform-wide discount of 5% on its experiences until 28 February
2019.
Golden Circle Award Point Redemption: All Shangri-La's Golden Circle members
have the option to redeem their points for selected Klook experiences in
Singapore, Bangkok, Beijing and Shanghai in December 2018. This will expand to
over 60,000 Klook experiences in quarter three 2019, from must-eats and unique
tours to local transport and popular attractions. The Klook activity redemption
initiative with Golden Circle members is set to be the first of its kind for a
luxury hotel group.
Marketing Collaborations: In 2019, Klook and Shangri-La will jointly launch
various marketing initiatives, as well as make unique Shangri-La experiences
available on the Klook platform. More information will be announced at the time
of launch.
About Klook
Founded in 2014, Klook is one of the world's leading travel activities and
services booking platforms. Klook gives travellers a seamless way to discover
and book popular attractions, tours, local transportation, best foods and
must-eats, and unique experiences around the world on its website and
award-winning app ('Best of 2015' & 'Best of 2017' by Google Play and Apple App
Store). With Klook's innovative technologies, travellers can book on-the-go and
redeem the services by using QR codes or e-vouchers. Each day, Klook empowers
countless travelers to indulge in their wanderlust and spontaneity through over
60,000 offerings in more than 250 destinations.
With a team of over 800 across 16 offices worldwide, Klook's services are
available in eight languages, supporting 36 currencies. It has raised a total
of US$300 million investment from world-renowned investors including Sequoia
China, TCV, Matrix Partners, and Goldman Sachs. Get inspired by Klook at
www.klook.com, the company blog (https://www.klook.com/blog/) or @Klook
(https://www.facebook.com/klookglobal/).
About Shangri-La Hotels and Resorts
Hong Kong-based Shangri-La Hotels and Resorts, one of the world's premier hotel
owners and operators, currently manages over 100 hotels globally in 76
destinations under the Shangri-La, Kerry, Hotel Jen and Traders brands.
Prominently positioned in Asia, the group has established its hallmark of
"hospitality from the heart" over four decades in Asia Pacific, the Middle
East, Europe, North America and the Indian Ocean. The group has a substantial
development pipeline with upcoming projects in Australia, Bahrain, mainland
China, Cambodia, Indonesia, Malaysia and Saudi Arabia. For more information,
visit www.shangri-la.com.
SOURCE Klook
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